Podcast Episodes
Back to SearchLet’s Write a Sales Email in Real Time (Part 1)
Season 5 Episode 25
I explore creating an SEO maintenance process with Semrush, focusing on fixing broken links, disavowing toxic links, and improving internal linking. I also discuss social media strategies to boost pa…
Published on 1 year, 9 months ago
Brainstorming Weekly SEO Maintenance Tasks
Season 5 Episode 24
I'm working on creating a weekly (or possibly monthly) process for SEO maintenance. This will cover tasks like improving SEO, backlink building, and technical stuff. I use Semrush as my main SEO tool…
Published on 1 year, 9 months ago
My 2024 SEO Strategy (Including Backlinks)
Season 5 Episode 23
I'm diving into the world of SEO, reflecting on the recent drop in traffic at Swim University following the helpful content update. I'll share my thoughts on why this might be happening and my strate…
Published on 1 year, 10 months ago
The Most Important Page On Any Website for SEO
Season 5 Episode 22
I discuss the importance of an "About" page for your business, inspired by insights from using Crazy Egg's heat maps on Swim University's homepage. I share my discovery of the high interest in the "A…
Published on 1 year, 10 months ago
How to Kill a Solopreneur
Season 5 Episode 21
Matt tries something new by diving into a thought-provoking tweet from Justin Welsh. Join Matt as he explores Justin's "Nine Things That Will Kill a One-Person Business," offering his unique take on …
Published on 1 year, 10 months ago
My Failed DTC Experiment
Season 5 Episode 20
Here's a list of everything I did wrong when starting the DTC side of my business (physical products). Let's talk about it.
Published on 1 year, 10 months ago
My 10X Business Strategy Redux
Season 5 Episode 19
I found 3 old journal entries in 2023 with similar plans. Some ideas are good. But some ideas need to change. Let's talk about it.
Published on 1 year, 10 months ago
The Passion Mashing Theory
Season 5 Episode 18
Let's talk about how you (and I) are special. And how we can apply that to our businesses.
Published on 1 year, 10 months ago
Important Tasks I Know I Should Do to Improve My Business
Season 5 Episode 17
I went back through the last year of my journal (2023) and found an entry that I needed to hear again. Let's talk about it.
Published on 1 year, 10 months ago
Ideas to Improve Subscriber Satisfaction
Season 5 Episode 16
When a visitor or viewer subscribes to my ecosystem, how can I surprise and delight them to build trust and ultimately earn more revenue?
Published on 1 year, 10 months ago