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#383: How to Measure the Emotional Impact of Your Business Storytelling
Paul Zak, Professor at Claremont Graduate University, tech entrepreneur and author of Immersion: The Science of the Extraordinary and the Source of H…
3 years, 10 months ago
#382: How to Use Failure as Fuel to Ignite Your Business Storytelling
Brandon Bornancin, author of Whatever it Takes: Master the Habits to Transform Your Business, Your Relationships, And Life, is the #1 best-selling au…
3 years, 10 months ago
#381: How to Scale Your Storytelling With Measurable Success Metrics
Kyle Porter, Director of Strategy for Conklin Media, shares how to scale your brand storytelling using measurable digital marketing efforts to rapidl…
3 years, 10 months ago
#380: How to Make Your Sales Story Land Right the First Time
Melissa Kwan, co-founder and CEO of eWebinar, shares her mission of helping you get your freedom back through an automated webinar while sharing an e…
3 years, 10 months ago
#379: How to Humanize Your Hi-Tech Storytelling for Growth
Kari Nelson, Marketing Director, Construction Division, MEP, for Trimble, Inc., shares how to sell more technology by using proven storytelling struc…
3 years, 11 months ago
#378: How to Define Your Brand Niche Using the ABT
Daniel Nestle, Leader, Communications and Corporate Responsibility, LIXIL America, shares how he uses the And, But, Therefore agile narrative framewo…
3 years, 11 months ago
#377: How Music Composers Use Story Structure to Captivate Listeners
Darius Holbert, an internationally acclaimed composer and creator of the soundtrack for Oh, The Places You'll Go at Burning Man viral film, shares ho…
3 years, 11 months ago
#376: The Three Business Storytelling Habits You'll Want to Break
Steve Rawling, former BBC TV journalist turned international storytelling consultant and author of Storyteller Tactics, shares the bad habits you nee…
3 years, 11 months ago
#375: How to Make Your Own Luck With the Right Storytelling Formula
Mark Lachance, author of The Lucky Formula: How to Stack The Odds In Your Favor And Cash In On Success, shares how you can turn your hard work into g…
3 years, 11 months ago
#374: How to Reframe Your Business Story to Increase Your Brand Equity
Clate Mask, co-founder and CEO of Keap and co-author of New York Times best-seller Conquer Chaos, shares how they reframed the Infusionsoft brand sto…
4 years ago