Podcast Episodes
Back to SearchCrack the Code: Facebook Ad Objectives Explained
Season 1 Episode 165
In this episode, Nick breaks down the core Facebook ad objectives —Awareness, Engagement, Traffic, and Sales —using a real-world example of user beha…
8 months, 4 weeks ago
Retargeting Ads 101: How to Make Them Work For You
Season 1 Episode 164
We've all heard of 'retargeting' customers but, what does it actually mean? And how do retargeting campaigns work? Nick and Michael sit down to discu…
9 months ago
Why You SHOULDN'T Listen to Meta's Ad Advice
Season 1 Episode 163
In today's episode, Nick discusses one of the biggest pains when it comes to Meta advertising: calls from Meta. While you may get recommendations in …
9 months, 1 week ago
Fix Your Funnel: Choosing the Right Meta Ad Objective
Season 1 Episode 162
In this episode, Nick Boddington explores how choosing the right Meta ad campaign objective sets the stage for success in your ad funnel. Through rea…
9 months, 3 weeks ago
Why You Should Be Using AI Tools in Meta Ads Manager
Season 1 Episode 161
In this episode of Let’s Run Facebook Ads, Nick Boddington explores the evolving role of AI within Meta’s Ads Manager. Prompted by a conversation wit…
9 months, 4 weeks ago
You’re Using the Wrong Objective (But It’s Not Your Fault)
Season 1 Episode 160
In this episode of Let’s Run Facebook Ads, host Nick Boddington returns to a foundational topic that continues to trip up advertisers—the most common…
10 months ago
Facebook Ad Budgets: What Should You Actually Spend?
Season 1 Episode 159
In this episode of Let’s Run Facebook Ads, host Nick Boddington tackles one of the most frequently asked questions in digital marketing: How much sho…
10 months, 1 week ago
16 Quick Wins for Higher-Quality Leads
Season 1 Episode 158
In this episode of Let’s Run Facebook Ads, host Nick Boddington dives deep into one of the most sought-after goals in the Facebook advertising space—…
10 months, 2 weeks ago
We Tested Instant vs Website Forms — Here’s What We Found
Season 1 Episode 157
In this episode, Nick Boddington focuses on a hot topic in Meta advertising: Facebook Instant Forms vs. Website Lead Forms. He shares up-to-date insi…
10 months, 3 weeks ago
Creative First: The Real Driver of Facebook Ad Results
Season 1 Episode 156
In this episode of Let’s Run Facebook Ads, host Nick Boddington dives deep into the role of creative in Meta advertising campaigns. He explores the s…
11 months ago