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95: Battle of the CDPs: Packaged vs. Composable, 10 experts weigh in
95: Battle of the CDPs: Packaged vs. Composable, 10 experts weigh in

What’s up everyone, today we’re taking a deep dive into customer data and the stack that enables marketers to activate it. We’ll be introducing you t…

2 years, 10 months ago

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94: Ryan Gunn: HubSpot cheat codes, AI features, attribution and documentation
94: Ryan Gunn: HubSpot cheat codes, AI features, attribution and documentation

What’s up folks, today we’re joined by Ryan Gunn, Director of Demand Gen & Marketing Ops at Aptitude 8.

Summary: HubSpot is not just a user-friendly C…

2 years, 10 months ago

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93: Tara Robertson: Cost-effective growth and creative attention in B2B
93: Tara Robertson: Cost-effective growth and creative attention in B2B

Summary: Skip the job title obsession and focus on work that matters to you. Learn from Tara's "The Sauce" model: pick the right channels and keep yo…

2 years, 10 months ago

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92: What's stopping AI from fully replacing marketers today? Insights from 10 industry experts
92: What's stopping AI from fully replacing marketers today? Insights from 10 industry experts

What’s up folks, we’ve got another roundup episode today and we’re talking AI. Before you dismiss this and skip ahead, here's a quick summary of why …

2 years, 10 months ago

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91: David Chan: How dual-zone approach and journey orchestration are reshaping CDPs
91: David Chan: How dual-zone approach and journey orchestration are reshaping CDPs

What’s up folks, today we’re extremely privileged to be joined by David Chan, Managing Director at Deloitte Digital.

Summary: Keep a keen eye on the m…

2 years, 11 months ago

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90: Lucie De Antoni: Startup alchemy, mixing data literacy and attribution with empathy and collaboration
90: Lucie De Antoni: Startup alchemy, mixing data literacy and attribution with empathy and collaboration

What’s up folks, today I have the pleasure of sitting down with Lucie De Antoni, Head of Marketing at Garantme.

About Lucie

Born and raised in France, …

2 years, 11 months ago

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89: The viability of warehouse-native martech: Insights from 10 industry experts
89: The viability of warehouse-native martech: Insights from 10 industry experts

What’s up folks, today we’ll be joined by various martech pros sharing their opinions on the topic of warehouse-native martech.

The landscape of marke…

2 years, 11 months ago

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88: Tamara Gruzbarg: A hybrid approach to CDPs, white box predictive modeling and AI as a human in the loop system
88: Tamara Gruzbarg: A hybrid approach to CDPs, white box predictive modeling and AI as a human in the loop system

What’s up folks, today I have the pleasure of sitting down with Tamara Gruzbarg, VP Customer Strategy at ActionIQ – an enterprise Customer Data Platf…

2 years, 11 months ago

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87: Michael Katz: The Evolution of packaged CDPs, democratizing ML and the myths of composable and zero data copy
87: Michael Katz: The Evolution of packaged CDPs, democratizing ML and the myths of composable and zero data copy

What’s folks, today I’m pumped to be joined by Michael Katz, CEO and co-founder at mParticle, the leading independent customer data platform.

Summary:…

2 years, 11 months ago

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86: Deanna Ballew: Embracing open source composable martech, AI literacy and qualitative insights
86: Deanna Ballew: Embracing open source composable martech, AI literacy and qualitative insights

A Two Decade Journey Through the Whirlwind of Tech

When asked about her impressive tenure at Acquia and Widen, spanning nearly 20 years, Deanna offer…

3 years ago

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