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105: Josh Hill: Mastering martech with a hands-on, exploratory approach and rigorous data hygiene
105: Josh Hill: Mastering martech with a hands-on, exploratory approach and rigorous data hygiene

What’s up everyone, today we’re chatting with Josh Hill, a GTM operations and tech executive with more than 20 years of experience in B2B sales, mark…

2 years, 6 months ago

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104: Paul Wilson: The Butterfly effect of martech pros and why they will bring a new hope for AI
104: Paul Wilson: The Butterfly effect of martech pros and why they will bring a new hope for AI

What’s up everyone, today we have the honor of sitting down with a true martech Jedi Master: Paul Wilson, Founder and Chief Strategist at GTM Systems…

2 years, 7 months ago

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103: Britney Muller: Deciphering the alien nature and the ethical complexities of LLMs
103: Britney Muller: Deciphering the alien nature and the ethical complexities of LLMs

What’s up everyone, today we have the pleasure of sitting down with the acclaimed Britney Muller, Founder and Consultant at Data Sci 101 and former S…

2 years, 7 months ago

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102: Revealing the secret prompts and process behind our AI images
102: Revealing the secret prompts and process behind our AI images

What’s up folks. As we close in on episode 100 and the end of this season, one episode that’s been on the list for a while now is revealing how we do…

2 years, 7 months ago

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101: Darrell Alfonso: The rise of StratOps, managing your stack like a product, and the cycle of startups and consolidation
101: Darrell Alfonso: The rise of StratOps, managing your stack like a product, and the cycle of startups and consolidation

Summary: We explored the dynamic intersection of StratOps and marketing operations, emphasizing the fusion of traditional marketing foundations with …

2 years, 7 months ago

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100: Sara McNamara: Pathfinding via attribution, AI tool evaluation, and mastery in communication and boundary setting
100: Sara McNamara: Pathfinding via attribution, AI tool evaluation, and mastery in communication and boundary setting

Summary: Sara offers practical advice for martech pros: emphasizing data literacy for informed marketing decisions, advocating simple attribution mod…

2 years, 8 months ago

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99: Striking a balance: Sustaining happiness and success in work and life
99: Striking a balance: Sustaining happiness and success in work and life

What’s up folks, if you follow the show you know that we wrap up each conversation by delving into how our guests manage to juggle their personal and…

2 years, 9 months ago

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98: You shall not pass: Google's new spam guidelines and what it means for email marketers
98: You shall not pass: Google's new spam guidelines and what it means for email marketers

In October, Google announced new guidelines that went unheard by many email marketers. They released a blog post as well. Yahoo also followed suit.

T…

2 years, 9 months ago

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97: Lauren Aquilino: Alleviating burnout and recognizing the specialized skills in marketing ops
97: Lauren Aquilino: Alleviating burnout and recognizing the specialized skills in marketing ops

What’s up folks, today we’re joined by Lauren Aquilino, Founder & Principal Consultant @ EMMIE Collective.

Summary: The essence of Lauren’s message tr…

2 years, 9 months ago

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96: Natalie Miles: Building vs. buying martech, the power of generalists and assembling a composable CDP
96: Natalie Miles: Building vs. buying martech, the power of generalists and assembling a composable CDP

What’s up everyone, today we’re joined by Natalie Miles, Head of Marketing Technology at Chime.

Summary: Don't underestimate the role of generalists i…

2 years, 9 months ago

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