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135: Pranav Piyush: Why multi-touch attribution is broken and what you should do instead
135: Pranav Piyush: Why multi-touch attribution is broken and what you should do instead

What’s up everyone, today I have the pleasure of sitting down with Pranav Piyush, Co-Founder and CEO at Paramark.

Summary: Pranav guides us out of th…

1 year, 11 months ago

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134: Jacqueline Freedman: Former leader at Grammarly and WeWork on how to become a trusted Martech advisor
134: Jacqueline Freedman: Former leader at Grammarly and WeWork on how to become a trusted Martech advisor

What’s up everyone, today we have the pleasure of sitting down with Jacqueline Freedman, CEO and Founder at Monarch Advisory Partners.

Summary: Jacqu…

2 years ago

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133: Simon Heaton: Buffer’s Director of Growth Marketing on agile sprints, holdout testing and why a CRM or GA4 isn't in their tech stack
133: Simon Heaton: Buffer’s Director of Growth Marketing on agile sprints, holdout testing and why a CRM or GA4 isn't in their tech stack

What’s up everyone, today we have the pleasure of sitting down with Simon Heaton, Director of Growth Marketing at Buffer.

Summary: Simon helps us exp…

2 years ago

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132: Ashleigh Johnson: Tales of a Marketing Technologist from Microsoft
132: Ashleigh Johnson: Tales of a Marketing Technologist from Microsoft

What’s up everyone, today we have the pleasure of sitting down with Ashleigh Johnson, Marketing Technologist at Microsoft.

Summary: Ashleigh gives us…

2 years ago

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131: Siobhan Solberg: A guide to ethical marketing with data minimization and privacy strategies
131: Siobhan Solberg: A guide to ethical marketing with data minimization and privacy strategies

What’s up everyone, today we have the pleasure of sitting down with Siobhan Solberg, data privacy consultant and advisor.

Summary: Siobhan takes on a…

2 years ago

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130: Sam Oh: Ahref’s VP of Marketing on how content marketers can stay relevant with AI
130: Sam Oh: Ahref’s VP of Marketing on how content marketers can stay relevant with AI

What’s up everyone, today we have the pleasure of sitting down with Sam Oh, VP of Marketing at Ahrefs.

Summary: Sam takes us on a masterclass coverin…

2 years, 1 month ago

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129: Re: Why Martech is Actually for Engineers
129: Re: Why Martech is Actually for Engineers

What’s up folks. We’ve got a fun episode today. If you’re a regular listener, you’ve heard me mention an article that’s been living rent free in my h…

2 years, 1 month ago

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128: Vish Gupta: Why simplification should come before automation if you want to avoid a Frankenstack
128: Vish Gupta: Why simplification should come before automation if you want to avoid a Frankenstack

What’s up everyone, today we have the pleasure of sitting down with Vish Gupta, Marketing Operations Manager at Databricks.

Summary: This episode wit…

2 years, 1 month ago

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127: Carmen Simon: Using brain science to deviate from expected patterns and create memorable content
127: Carmen Simon: Using brain science to deviate from expected patterns and create memorable content

What’s up everyone, today we have the pleasure of sitting down with Carmen Simon, Chief Science Officer at Corporate Visions and Brain Science Instru…

2 years, 1 month ago

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126: Michael Rumiantsau: AI's role in democratizing data narratives for marketers
126: Michael Rumiantsau: AI's role in democratizing data narratives for marketers

What’s up everyone, today we have the pleasure of sitting down with Michael Rumiantsau, Co-Founder and CEO at Narrative BI.

Summary: This episode del…

2 years, 2 months ago

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