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The Brewstorm Episode 5: What Makes an Awesome Higher Ed Chatbot?
During this episode of The Brewstorm, Shane, Dan, and Zach discuss some key stats around chatbots and its usage and then dive into what makes an awes…
4 years, 2 months ago
Attention Retention Episode 4: How to Compete in a Market When Your School Doesn’t Have a National Brand
Episode 130
In this episode of Attention Retention, Angie, Clayton, and Zach have an open discussion and brainstorm around how schools with limited resources and…
4 years, 2 months ago
Episode 129: Why Higher Ed Needs to Better Define Microcredential Skills
Episode 129
Amrit Ahluwalia is a prolific content producer and the Editor In Chief at The EvoLLLution a publication of Modern Campus.
In this episode of The Enr…
4 years, 2 months ago
The Brewstorm Episode 4: How to Get Prospects to Give Away Their Contact Info
During this episode of The Brewstorm, Shane, Dan, and Zach discuss what makes someone want to give away their contact information.
From the offer, to …
4 years, 2 months ago
Episode 128: How to Reimagine Product, Experience, and Marketing for the Lifelong Learner
Episode 128
Join Dr. Dustin York (an Associate Professor whose specialties include digital transformation, branding, and the future of higher education) and Pame…
4 years, 2 months ago
Attention Retention Ep. 3: How to Successfully Attract, Enroll, and Retain Adult Learners
In this episode of Attention Retention, Angie, Clayton, and Zach brainstorm practical, innovative, and specific ideas for how to recruit non-traditio…
4 years, 2 months ago
The Brewstorm Episode 3: What Makes You Actually Click an Ad?
In this episode of The Brewstorm, we chat about what types of digital ads get our attention, what makes us click, and what we expect after the click.…
4 years, 2 months ago
Episode 127: Hot Takes on the Future of Social Media in Higher Ed
Episode 127
Todd Sanders, Creative Director at the University of Florida, sits down with Zach to discuss the future of social media marketing and management in h…
4 years, 2 months ago
Attention Retention Episode 2: The Future of Recruitment is Niche: Reimagining Student Persona Development in 2022
In this episode of Attention Retention, Angie, Clayton, and Zach suggest that most schools need to niche down when it comes to marketing and student …
4 years, 3 months ago
The Brewstorm Episode 2: Hosting Memorable Student Recruitment Events
In this episode of The Brewstorm, we discuss how you can make your recruitment event a talking point on social channels and leave a lasting impact on…
4 years, 3 months ago