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The Problem With Provocative Titles (And Why We Use Them Anyway)


Season 22 Episode 7


We recently did a bit of a masterclass on titling your podcast episodes, based on our WHISPER TITLES framework. This framework applies to any type of content, too, not just podcast episodes.

We wante…


Published on 2 months, 1 week ago

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These 5 Podcasters Added Video – Here’s What Happened


Season 22 Episode 6


You don’t need to look far to find a heated debate or surprising statistic about video in podcasting right now.

Video is killing podcasts! Video is saving podcasting! If you’re not doing video, what’s…


Published on 2 months, 2 weeks ago

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Making Podnews: How James Cridland Publishes a Daily Podcast & Newsletter


Season 22 Episode 5


Since 2017, Podnews has been an essential daily briefing for podcasters and industry folks who want to keep their finger on the medium’s pulse.

But this newsletter and its companion podcast aren’t jus…


Published on 2 months, 3 weeks ago

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How to Scale & Grow Your Audience #3 - From Live and In-Person to Email and Engagement


Season 22 Episode 4


In this final episode of the SCALE framework series, we dive into the last two powerful growth strategies: Live & In-Person events and Email & Engagement tactics. Drawing from our recent experience a…


Published on 3 months ago

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Do We Need to Champion Spoken-Word Audio in a World of Video Hype?


Season 22 Episode 3


Video takes up a lot of focus in the wider podcasting conversation. Do we need to work harder to shine a light on the benefits of pure audio?

We spoke to a bunch of kind and patient people at The Podc…


Published on 3 months, 1 week ago

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How to SCALE & Grow Your Audience #2 - Collaboration, Community, & Advertising


Season 22 Episode 2


As part of our SCALE framework, we discuss the importance of community and collaboration in growing your podcast. Learn how to effectively use listener surveys to understand and cater to your audienc…


Published on 3 months, 3 weeks ago

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How to SCALE & Grow Your Audience #1 - Syndication Essentials


Season 22 Episode 1


We're going to tackle the huge topic of podcast growth by walking you through our SCALE framework.

S – SyndicationC – Communities & CollaborationA – Advertising & Paid PromotionL – Live & In-PersonE …


Published on 3 months, 4 weeks ago

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From Lockdown Launch to Thriving Podcast: Lessons from an Award-Winning Indie


Season 21 Episode 30


Vicki Weinberg, host of the award-winning podcast Bring Your Product Idea to Life, recently celebrated her five-year podcasting anniversary. On this episode, Vicki shares her journey from launching d…


Published on 4 months ago

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3 Signs You Have an Amateur Creator Mindset


Season 21 Episode 29


We dive into the three sneaky signs you’re stuck in an amateur creator mindset: struggling with writer’s block, relying too much on motivation, and being scared to share your ideas.

On this episode, …


Published on 4 months, 2 weeks ago

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What Does a Podcast Producer Actually Do?


Season 21 Episode 28


With its impressive 50k per episode download numbers and strong YouTube presence, Cal Newport's Deep Questions is a podcast in the "top 1%" category. On this episode, producer Jesse Miller joins me f…


Published on 4 months, 3 weeks ago





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