Podcast Episodes

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How to Get Feedback Faster -- Niklas Dorn // Filestage
How to Get Feedback Faster -- Niklas Dorn // Filestage

Episode 1421

Niklas Dorn, CEO of Filestage, talks about effective ways to get customer feedback faster. Whether you’re working with an agency or for a large compa…

3 years, 4 months ago

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Marketing with Ductape & Podcasts -- John Jantsch / Duct Tape Marketing
Marketing with Ductape & Podcasts -- John Jantsch / Duct Tape Marketing

Episode 1420

Ben talks marketing strategy with John Jantsch, the founder of Duct Tape Marketing. John is also a six-time author and the host of the Duct Tape mark…

3 years, 4 months ago

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The Ultimate Marketing Engine -- John Jantsch / Duct Tape Marketing
The Ultimate Marketing Engine -- John Jantsch / Duct Tape Marketing

Episode 1419

John Jantsch, author and founder of Duct Tape Marketing, meets with Ben to discuss today’s marketing environment. John is also the host of the Duct T…

3 years, 4 months ago

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How Airlines Use Data to Increase Revenue -- Mark Ross-Smith // Travel Data Daily
How Airlines Use Data to Increase Revenue -- Mark Ross-Smith // Travel Data Daily

Episode 1418

Mark Ross-Smith, CEO of Travel Data Daily, talks about key metrics to measure the success of your loyalty programs. Airline seat pricing originally r…

3 years, 4 months ago

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Golden Loyalty Metrics -- Mark Ross-Smith // Travel Data Daily
Golden Loyalty Metrics -- Mark Ross-Smith // Travel Data Daily

Episode 1417

Mark Ross-Smith, CEO of Travel Data Daily, talks about key metrics to measure the success of your loyalty programs. In the last couple of years, airl…

3 years, 4 months ago

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Importance of CDPs for ABM -- Justin Gray // Shift Paradigm
Importance of CDPs for ABM -- Justin Gray // Shift Paradigm

Episode 1416

Justin Gray, Chief Commercial Officer at Shift Paradigm, discusses why ABM is not just good B2B marketing. When it comes to our tech stacks, we don't…

3 years, 4 months ago

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Account-Based Experience (ABX) vs ABM -- Justin Gray // Shift Paradigm
Account-Based Experience (ABX) vs ABM -- Justin Gray // Shift Paradigm

Episode 1415

Justin Gray, Chief Commercial Officer at Shift Paradigm, discusses why ABM is not just good B2B marketing. If the pandemic showed us anything, it’s t…

3 years, 4 months ago

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Why ABM is not a Marketing Strategy -- Justin Gray // Shift Paradigm
Why ABM is not a Marketing Strategy -- Justin Gray // Shift Paradigm

Episode 1414

Justin Gray, Chief Commercial Officer at Shift Paradigm, discusses why ABM is not just good B2B marketing. When we think about ABM solutions and plat…

3 years, 4 months ago

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Private Equity's Take on Digital Transformation -- Paul Szyarto  // PS Group Holdings
Private Equity's Take on Digital Transformation -- Paul Szyarto // PS Group Holdings

Episode 1413

Paul Szyarto, president of PS Group Holdings, talks to Ben about the MarTech landscape from a private equity point of view. A lot of industries have …

3 years, 4 months ago

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Growth Acceleration Secrets from the Private Equity POV -- Paul Szyarto  // PS Group Holdings
Growth Acceleration Secrets from the Private Equity POV -- Paul Szyarto // PS Group Holdings

Episode 1412

Ben talks with Paul Szyarto, president of PS Group Holdings, about private equity’s take on the MarTech landscape. Let’s face it. A lot of founders d…

3 years, 5 months ago

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