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Globalization in Technology Marketing -- Dan Radu // Macro
Globalization in Technology Marketing -- Dan Radu // Macro

Episode 1613

Dan Radu, President of Macro, talks about trends that may end up defining the future of marketing. Thanks to the reach of digital marketing, business…

2 years, 10 months ago

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The Future of the Marketing Profession -- Dan Radu // Macro
The Future of the Marketing Profession -- Dan Radu // Macro

Episode 1612

Dan Radu, President of Macro, talks about trends that may end up defining the future of marketing. As AI technology and automation continue to impact…

2 years, 10 months ago

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Are Your Leads Humans or Bots? -- Alex Makarski // Clickmakers.io
Are Your Leads Humans or Bots? -- Alex Makarski // Clickmakers.io

Episode 1611

Alex Makarski, Founder of Clickmakers.io, explores why collecting more of the right kind of data is crucial for winning with AI models. While there a…

2 years, 10 months ago

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Whoever Has the Most Data Wins -- Alex Makarski // Clickmakers.io
Whoever Has the Most Data Wins -- Alex Makarski // Clickmakers.io

Episode 1610

Alex Makarski, Founder of Clickmakers.io, explores why collecting more of the right kind of data is crucial for winning with AI models. The more data…

2 years, 10 months ago

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Calculating CAC -- Paul Orlando // USC
Calculating CAC -- Paul Orlando // USC

Episode 1609

USC Incubator Director & Adjunct Professor, Paul Orlando, wraps up discussions on some of the most important metrics for marketers. When you’re on th…

2 years, 10 months ago

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Calculating LTV -- Paul Orlando // USC
Calculating LTV -- Paul Orlando // USC

Episode 1608

Paul Orlando, Incubator Director & Adjunct Professor at USC, shares some of the most important metrics for marketers. When building a business, LTV i…

2 years, 10 months ago

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Integrating Direct Mail Into Marketing -- Rick Elmore // Simply Noted
Integrating Direct Mail Into Marketing -- Rick Elmore // Simply Noted

Episode 1607

Rick Elmore, CEO of Simply Noted, discusses how to personalize marketing automation. When considering automating personalized messages, physical mail…

2 years, 10 months ago

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Handwriting AI -- Rick Elmore // Simply Noted
Handwriting AI -- Rick Elmore // Simply Noted

Episode 1606

Rick Elmore, CEO of Simply Noted, discusses how to personalize marketing automation. We’ve come a long way in terms of the handwriting technology we …

2 years, 10 months ago

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Automating Personalization -- Rick Elmore // Simply Noted
Automating Personalization -- Rick Elmore // Simply Noted

Episode 1605

Rick Elmore, CEO of Simply Noted, discusses how to personalize marketing automation. We live in the digital age where almost everything in marketing …

2 years, 10 months ago

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No-Code Community Engagement Techniques -- Steve Hartert // Jotform
No-Code Community Engagement Techniques -- Steve Hartert // Jotform

Episode 1604

Steve Hartert, Chief Marketing Officer at Jotform, talks about how to increase efficiency and scale with no-code technology. Monitoring your communit…

2 years, 10 months ago

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