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Relationships Between Marketing Functions & Company Growth -- Melissa Sargeant // AlphaSense
Episode 1764
Melissa Sargeant, CMO at AlphaSense, delves into marketing functions, company growth, and the evolutions of marketing intelligence. Marketing is not …
2 years, 5 months ago
Impacts Of Gated Email -- Andy Mowat // Gated
Episode 1763
Andy Mowat, CEO of Gated, talks about tools that can help you control your inbox. As email clutter becomes a growing concern for many individuals, ma…
2 years, 5 months ago
How Reaching Your Audience Is Evolving -- Andy Mowat // Gated
Episode 1762
Andy Mowat, CEO of Gated, talks about tools that can help you control your inbox. The mentality of most people today is to ignore bad emails and move…
2 years, 5 months ago
Can MarTech Avoid Commoditization? -- Joe Zappa // Sharp Pen Media
Episode 1761
Joe Zappa, CEO and Founder of Sharp Pen Media, explores B2B tech content marketing challenges and martech commoditization. A lot of tech companies ma…
2 years, 5 months ago
Problems With B2B Tech's Content Marketing Approach -- Joe Zappa // Sharp Pen Media
Episode 1760
Joe Zappa, CEO and Founder of Sharp Pen Media, explores B2B tech content marketing challenges and martech commoditization. In B2B product marketing, …
2 years, 5 months ago
Why Unique Data Sets Are The AI Competitive Advantage Of The Future -- Shay Howe // ActiveCampaign
Episode 1759
Shay Howe, CMO of ActiveCampaign, explores the power of owned media assets and unique data. A large dataset encompassing user activities on your webs…
2 years, 5 months ago
The Power Of Owned Media Assets -- Shay Howe // ActiveCampaign
Episode 1758
Shay Howe, CMO of ActiveCampaign, explores the power of owned media assets and unique data. In an era where algorithms on platforms like Google and s…
2 years, 5 months ago
The Impact Of Generative AI On Marketing -- Denise Persson // Snowflake
Episode 1757
Denise Persson, Chief Marketing Officer at Snowflake, explores Snowflake’s Modern Marketing Data Stack and the importance of artificial intelligence.…
2 years, 5 months ago
The Modern Marketing Data Stack Report -- Denise Persson // Snowflake
Episode 1756
Denise Persson, Chief Marketing Officer at Snowflake, explores Snowflake’s Modern Marketing Data Stack and the importance of artificial intelligence.…
2 years, 5 months ago
Making sense of Celebrities, Influencers & Brands -- Greg Writer // Launch Cart
Episode 1755
Greg Writer, Founder and CEO of Launch Cart, talks about how to scale an eCommerce business. Influencers and celebrity endorsements can be powerful t…
2 years, 5 months ago