Episode Details

IOL just smashed a major milestone—over one million TikTok followers—showcasing their serious push to dominate where audiences are. After two years of bold social media evolution, blending hard news with viral visuals, they’re proving South African journalism can thrive digitally. This isn’t luck—it’s a team effort, fueled by raw reporting, smart adaptation, and a massive R200 million investment hiring 100+ new staff. One million isn’t just a number; it’s proof they’re winning over younger audiences and building a future-proof news empire.

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