Episode Details

In this episode, Meredith’s Husband explains why SEO seems confusing and how to make it common sense by looking at it from Google’s perspective. He debunks myths about needing a technically perfect website, secret keyword tricks, and SEO “hacks,” emphasizing instead that Google prioritizes useful, trustworthy, and easy-to-navigate websites. Website owners can benefit by focusing on clarity, user experience, and fundamentals like title tags and headings to achieve long-term SEO success.

Timestamps
[0:00] Introduction
[0:24] Why SEO Feels Confusing
[0:28] Industry Myths and Misdirection
[1:05] A Common-Sense Approach to SEO
[1:47] Myth #1: Perfect Technical Score
[2:46] Myth #2: Secret Keyword Placements
[4:24] Myth #3: Trickery and Shortcuts
[5:06] What Google Actually Wants
[7:05] The IQ Builder and Its Origins
[8:00] Title Tags Explained
[9:47] Headings and User Behavior

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