Episode 39
Have you ever tried to do some SEO and then looked to see if your site appears on page one of Google? Today we talk about why that's NOT what you should do - and what you SHOULD do instead!
IN THIS EPISODE...
[0:45] What is SEO success?
[3:45] Two hypothetical options
[4:43] Sucessful SEO campaigns look like this...
[6:51] The metric you should use to measure success
[7:51] The 2 ways to improve conversion
[8:45] Doubling your conversions
[10:44] Other metrics to monitor
[13:15] Google Dark Mode
topics: seo metrics, conversions, seo success
MEREDITH'S HUSBAND SAYS…
"Having a keyword on page one is like having a vanity license plate."
"The number of organic conversions is the Holy Grail of metrics."
"Doubling your organic conversions is a good first goal for SEO."
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Meredith's Husband
https://www.meredithshusband.com
Published on 2 years, 2 months ago
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