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Wondery CTV Play, DTC Brands on Programmatic Audio, Did Somebody Say McDonalds?

Wondery CTV Play, DTC Brands on Programmatic Audio, Did Somebody Say McDonalds?

Episode 183 Published 2 years, 4 months ago
Description
Here's what you need to know for today in the business of podcasting:
Wondery launches three podcast FAST channels on Amazon Freevee by Sara Guaglione  [Source]DTC Brands Experiment with Programmatic Podcast Ads but Find Mixed Results by Phoebe Bain [Source]Here’s how our top podcasts of the year get listeners to stay by Karen Burgess [Source]McDonald’s jingle, 20 years later by Alyssa Meyers [Source]As for the rest of the news… Spotify’s Q3 earnings show a surprise operating profit, and MarketingBrew gives 7 main takeaways on influencer marketing from Advertiser Week New York.
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