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Spotify On Stream Announces New Features & 3 Other Stories
Episode 70
Gavin: This is The Download from Sounds Profitable, the most important news from this week and why it matters to people in the business of podcasting. I’m Gavin Gaddis, in for Manuela Bedoya. Shreya: And I’m Shreya Sharma.Gavin: The Download is brought to you by Magellan AI. Track the trends in spend, ad load, podcasts on YouTube, and more with Magellan AI's advertising benchmark report for Q4, available now. You can find a link in the description or visit Magellan dot AI.Shreya: This week: Spotify Stream On Announces New Features, RSS.com and Spreaker make transcripts more accessible, Marketers adapt to serve niche communities, and The Infinite Dial turns 25. Let’s get started. Spotify live stream Gavin: Yesterday Spotify hosted their annual Stream On live event from LA. Throughout the 90 minute presentation a series of guest speakers, ranging from Spotify executives to the Jonas Brothers, debuted new features from Spotify and the company’s goals in the near future. Let’s look at the ones relevant to podcasting:Starting yesterday the Anchor brand has been retired. The hosting service and other podcasting features will be brought under the name Spotify for Podcasters. In addition to the new coat of paint for Anchor, several features originally only available to podcasts hosted on Anchor have been made platform-agnostic. Chief among these features is the ability to upload video podcasts to Spotify, a particular pain point for video podcasters outside the Spotify umbrella. In addition to video uploads, users will have access to net-new features like Q&A posts and polls that will be visible on the podcast’s page in Spotify. The Spotify for Podcasters dashboard will also feature more advanced analytics. As one slide of the presentation announced: “Spotify is open for business.”
Speaking of business, during the segment focusing on the Spotify Audience Network, Chief Business Officer Alex Norstrom announced the newest publisher to join SPAN is none other than podcasting giant NPR.In the world of monetization, Spotify podcasters are getting a sizeable upgrade in the form of a Patreon partnership. Now podcast listeners will be able to listen to premium content hosted on Patreon from within Spotify itself. With this announcement, Spotify now has a direct answer to Apple’s paid podcast subscription service.This year’s Stream On was a promising one, with a healthy focus on the podcasting industry overall. This renewed focus on upgrading the platform, adding new features, and making older features more accessible to podcasters everywhere is a promising one. Spotify seems to be interested in growing with podcasting instead of growing independently. We love to see it. RSS.com and Spreaker make transcription freeShreya: To continue the trend of features that benefit everyone in podcasting we have two big transcription announcements. First: this Monday https://podnews.net/press-release/rss-com-free-transcripts?utm_source=podnews.net&utm_medium=email&utm_campaign=podnews.net:2023-03-06. When generated, these transcripts will be posted automatically to the show’s episode page on RSS.com, as well as pushed the show’s RSS feed. This will allow the transcript to be displayed in podcast listening apps that support Podcasting 2.0 tags. According to this Monday’s issue of Podnews, the list of apps that actively support transcripts through this method includes Podverse, Podbean, and Podcast Addict. At launch the automatic transcripts support thirteen languages: English, Spanish, Arabic, Catalan, Dutch, French, German, Indonesian, Italian, Japanese, Polish, Portuguese and Turkish. In the official press release, RSS.com co-founder Ben Richardson said there were several features the company considered essential to the tool for it to be ready, including multiple languages and ease of use for the p
Published on 2 years, 4 months ago