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Does the water matter in Mezcal and Tequila?
Episode 134
Okay, so, first … yes, of course, water matters. Without water, there can’t be Mezcal or Tequila, both because you need it to make the spirits but mo…
6 months, 2 weeks ago
Don Julio is the best-selling spirits brand in the USA
Episode 133
According to a story in VinePair’s VP Pro newsletter, quoting an article from Shanken News Daily, Don Julio in 2025 became the biggest spirits brand …
6 months, 3 weeks ago
Eating vegan in rural Mexico
Episode 132
When you’re a vegan but you find yourself in a situation where someone has cooked a whole goat in your honor, do you eat the goat? When Marissa and I…
6 months, 4 weeks ago
Agave Bike Trip!
Episode 131
Traveling the hard way to visit mezcaleres who make agave spirits the hard way seemed right to me. So I grabbed my cyclist friend Zach Jarosz and we …
7 months ago
But did you really make that Tequila?
Episode 130
Slippery language can lead to misunderstandings. When a brand owner talks about their distillery, their agaves, their producers … maybe they’re just …
7 months, 1 week ago
A lot of talk about lote numbers
Episode 129
Most spirits don’t have lot numbers … or lote numbers … or batch numbers. But some (a lot?) do. And what exactly do those numbers mean? Maybe nothing…
7 months, 3 weeks ago
Mezcal in whisk(e)y country
Episode 128
Scotland is known for Scotch whiskey. Louisville for Bourbon. But award-winning bartenders have opened agave-focused drinking halls in both places. W…
7 months, 4 weeks ago
The secret origin of Chuck Cowdery
Episode 127
Not an episode about agave, agave spirits, or rural Mexico! For this special Christmas episode of Agave Road Trip I offer you the gift of Chuck Cowde…
8 months ago
The problem with the Cadbury dark chocolate ad
Episode 126
This new ad for Cadbury’s Bournville “dark” chocolate is funny. But there’s a cost to that humor, and it isn’t to Cadbury. We take Goliath to task fo…
8 months, 1 week ago
Attack of the 50-foot picudo!
Episode 125
There’s a field of blue weber agave in Jalisco that SACRED has purchased. The plan is … well, a secret. But there’s a possible glitch in the secret p…
8 months, 2 weeks ago