Podcast Episodes

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$27 billion in CTV Ad Spend in the US in 2023, growing by 27.2% - with Joe Lospalluto, US Country Manager at ShowHeroes
$27 billion in CTV Ad Spend in the US in 2023, growing by 27.2% - with Joe Lospalluto, US Country Manager at ShowHeroes

In 2024, the number of people watching Connected TV will surpass the number of paying TV viewers, this presents a huge opportunity for the industry a…

3 years ago

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Shaping the Future of CTV with Sarah Lewis, Global Director of CTV, and Steve Filler, UK Country Manager, at ShowHeroes
Shaping the Future of CTV with Sarah Lewis, Global Director of CTV, and Steve Filler, UK Country Manager, at ShowHeroes

“There are so many new creative formats emerging to get customers to interact, whether this includes QR codes or voice commands – there’s been a big …

3 years, 1 month ago

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Brand Lift and Driving Sales across America and Globally with Tom Jenen, Chief Revenue Officer at Brand Metrics
Brand Lift and Driving Sales across America and Globally with Tom Jenen, Chief Revenue Officer at Brand Metrics

“This is how brands can look at their own success, they don’t care so much about clicks, they care if they are occupying the space in your brain that…

3 years, 1 month ago

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Privacy Preserving Data: Data Clean Rooms with James Prudhomme, Chief Revenue Officer at Optable
Privacy Preserving Data: Data Clean Rooms with James Prudhomme, Chief Revenue Officer at Optable

“First-party data is everything in the future, that’s the first thing that broth brands and publishers need to understand”

Our next guest of the Life…

3 years, 2 months ago

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Birth Trauma, Raising a Disabled Child and Returning to Work with Natalie Dawson, Strategic Agency Sales Director at The Ozone Project
Birth Trauma, Raising a Disabled Child and Returning to Work with Natalie Dawson, Strategic Agency Sales Director at The Ozone Project

*Trigger warning - traumatic birth*

Nothing can prepare you for a difficult birth and our next Life in Digital podcast guest, Natalie Dawson, Strateg…

3 years, 2 months ago

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The Partnership Economy, Micro-Influencers and the Future of Advertising with Todd Crawford, Co-founder of impact.com
The Partnership Economy, Micro-Influencers and the Future of Advertising with Todd Crawford, Co-founder of impact.com

49% of consumers today who depend on influencer recommendations to make purchasing decisions.

“The future is so wide open for partnerships… the more …

3 years, 3 months ago

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*Trailer* Life in Digital - The US Edition with Todd Crawford, Co-founder at impact.com
*Trailer* Life in Digital - The US Edition with Todd Crawford, Co-founder at impact.com

Our Life in Digital Podcast has gone Stateside! Hear from our VP, North America, Dan Bolter as he hosts leaders from the digital space. New Episodes …

3 years, 3 months ago

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Understanding Micro-Moments with Jahanzeb Alvi, Growth Director at Exit Bee
Understanding Micro-Moments with Jahanzeb Alvi, Growth Director at Exit Bee

“Everyone chases engagement…that space is very crowded – why not look at disengagement?”

On this week’s episode of the Life in Digital podcast, Ed sp…

3 years, 4 months ago

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Context, Creative and Attention in Advertising with Ben Dimond, Head of EMEA at Playground xyz
Context, Creative and Attention in Advertising with Ben Dimond, Head of EMEA at Playground xyz

On this week’s episode of the Life in Digital Podcast, Ed Steer is joined by Ben Dimond, Head of EMEA at Playground xyz to discuss the attention we p…

3 years, 4 months ago

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Influencers and Values-Led Advertising with Didrik Svendsen, CEO & Co-Founder at Tailify
Influencers and Values-Led Advertising with Didrik Svendsen, CEO & Co-Founder at Tailify

Advertising is “becoming people focused and humanised” as we move towards values led partnerships. Our next guest of the Life in Digital Podcast is D…

3 years, 6 months ago

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