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How to combat ad fraud in 2024 with VeraViews' Elliot Hill
How to combat ad fraud in 2024 with VeraViews' Elliot Hill

The fight against ad fraud in 2024 requires a new approach. In our latest Life in Digital episode, we spoke to Elliot Hill, CMO at VeraViews, about h…

1 year, 9 months ago

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Brand safety in walled gardens with Zefr’s Emma Lacey
Brand safety in walled gardens with Zefr’s Emma Lacey

On today’s episode, we’re joined by Emma Lacey, Senior Vice President at Zefr — a frontrunner in responsible, brand-safe marketing that enables trans…

1 year, 10 months ago

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Exploring programmatic media in 2024 and beyond
Exploring programmatic media in 2024 and beyond

The success of programmatic media selling in 2024 will rely on three key ingredients: mentoring, customer-centricity and expert curation. In our late…

1 year, 10 months ago

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AI is not a human talent replacement, it’s an additive: insights from Evgeny Popov
AI is not a human talent replacement, it’s an additive: insights from Evgeny Popov

Smart technology is making digital advertising more data-driven, automated, and responsive.  

 

Grasping immediate impacts for brands and agencies, a…

1 year, 11 months ago

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Exploring the changing landscape of retail media with Nectar360's Alice Anson
Exploring the changing landscape of retail media with Nectar360's Alice Anson

Retail media has become a go-to channel within the advertising industry over the last five years. But with larger retailers levelling out in terms of…

2 years ago

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Transactable video content with Vudoo
Transactable video content with Vudoo

In our latest episode, we spoke to Nick Morgan, CEO and Founder of Vudoo, the content transaction company and in-stream checkout pioneer.


Vudoo oper…

2 years ago

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How to make media and creative fit for progress
How to make media and creative fit for progress

Want to learn more about how you can become a more responsible marketer and start to move the needle on sustainability in advertising? Listen to Hann…

2 years ago

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Supercharging ad campaigns with AI with Automated Creative's Amy Wright
Supercharging ad campaigns with AI with Automated Creative's Amy Wright

Where AI is concerned, marketers and creators are understandably cautious about how fast technology is moving. But at the same time, they could be …

2 years, 2 months ago

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Unlocking brand-safe broadcast with RTL AdAlliance's Paul Gibbins
Unlocking brand-safe broadcast with RTL AdAlliance's Paul Gibbins

Join our host, Ed Steer, as he sits down with Paul Gibbins, Digital Sales Director (UK and South) at RTL AdConnect.

RTL AdConnect is the global hub f…

2 years, 3 months ago

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Sustainability: The most important advertising metric yet, with IMPACT+'s Vincent Villaret
Sustainability: The most important advertising metric yet, with IMPACT+'s Vincent Villaret

Sustainability has moved from a discussion point to a necessity in a very short time. Brands are under pressure from all sides to up their green cred…

2 years, 3 months ago

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