Podcast Episodes

The life and times of the key demo

What matters when it comes to wrestling TV viewership? Brandon Thurston talks about the coveted key demo, total audience, and TV rights fees.

The numb…

5 years, 11 months ago

WWE has a new Chief Financial Officer

The foremost independent expert in pro-wrestling business, Brandon Thurston breaks down the most pressing news stories of the week.

*Comments from Pau…

5 years, 11 months ago

The scales of Moxley and Cena

What can we learn from Google web search data related to the biggest stars in WWE and AEW?

Why is the linear wrestling audience so old? Is it represen…

6 years ago

Wrestling before and after COVID: Speaking Out movement, COVID19 testing

We go through the facts from the news transpiring from the Speaking Out movement, as numerous stories of sexual assault and other misconduct where ma…

6 years ago

Class-action lawsuit against WWE over MENA TV rights

We learned of an update in the complaint filed by a pension leading a class-action lawsuit against WWE. The plaintiffs claim WWE and its executives f…

6 years ago

The importance of new stars

Wrestling stars who spike business usually do so soon after being elevated to main event status for the first time in their career. We explore this a…

6 years ago

A letter to white innocence

As people across the U.S. protest racism and police brutality, we divert from the usual focus on wrestling business.

Audio clip sources:

-Xavier Woods,…

6 years ago

Rumors of PPV's Death Were Greatly Exaggerated

Coming off news that early estimates for All Elite Wrestling's Double or Nothing pay-per-view may have been among AEW's most-bought PPVs yet, we revi…

6 years, 1 month ago

COVID-19 Data in Florida and Japan

How safe is it to continue running empty arena wrestling events in the United States and Florida compared to Japan or Tokyo? Brandon Thurston looks a…

6 years, 1 month ago

How WWE Network has made business harder for others

The latest on the pro-wrestling business during the coronavirus pandemic, discussed by Brandon Thurston.

*NJPW President Harold Meij gave a statement …

6 years, 1 month ago