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Practical Ways To Increase Click-Through Rate
Episode 228
What's a good click-through rate? How can you drive a click-through rate increase in your email marketing? Is it possible? Why does it even matter?
L…
2 years, 4 months ago
The Mind-Blowing Power Of Familiarity Exposure To Boost Sales
Episode 227
What is familiarity exposure? Also referred to as mere exposure, there's a whole stack of theories around how the psychology of familiarity in market…
2 years, 5 months ago
How To Show Customer Transformations In Email Marketing
Episode 226
Do you collect testimonials in your business? What's the best way to show customer transformations in your email marketing? Can the success stories a…
2 years, 5 months ago
Elevate Your Email Marketing Copywriting With The Rule Of One
Episode 225
Want to find out how to immediately supercharge your email marketing copywriting? Then let's find out about the Rule of One. This isn’t just a techni…
2 years, 5 months ago
Smash Your Flash Sale Black Friday Campaign, With Natalie Ellis from BossBabe
Episode 223
Want to know how our friend Natalie Ellis from Boss Babe ran a super successful flash sale Black Friday campaign using a combination of social media …
2 years, 5 months ago
What Are The Hot Email Marketing Trends For 2024?
Episode 222
What's the latest in the email marketing world? Let's find out about the email marketing trends for 2024 and beyond. What can we all do to make our e…
2 years, 6 months ago
What To Send In Your New Year's Emails To Get Your Clients Excited About Your Business (And Buy From You)
Episode 221
Should you take a break from emailing your subscribers during the festive period? And should you send something different in your New Year's emails?
W…
2 years, 6 months ago
Master Your Metrics - Unleashing The Power Of Email Marketing Analytics
Episode 220
Do you track any email marketing metrics? How can you use your email marketing analytics to improve your email marketing?
If this is a topic you've be…
2 years, 6 months ago
How April McMurtrey Increased Her Revenue By 400% In One Year
Episode 219
Is it possible to get awesome results from email marketing? Can email take your business from the brink of collapsing to amazing heights and success?…
2 years, 6 months ago
B2B Vs B2C Email Marketing - What Are The Differences?
Episode 218
Is there a difference between B2B vs B2C email marketing? What works best? And can we take some of the best strategies from B2C and apply them to B2B…
2 years, 7 months ago