Podcast Episodes

What Are The Hot Email Marketing Trends For 2024?

Episode 222

What's the latest in the email marketing world? Let's find out about the email marketing trends for 2024 and beyond. What can we all do to make our emails work even better for our businesses?

(And yes…

Published on 1 year, 11 months ago

What To Send In Your New Year's Emails To Get Your Clients Excited About Your Business (And Buy From You)

Episode 221

Should you take a break from emailing your subscribers during the festive period? And should you send something different in your New Year's emails?

Whether you have or haven't taken a break from your…

Published on 1 year, 11 months ago

Master Your Metrics - Unleashing The Power Of Email Marketing Analytics

Episode 220

Do you track any email marketing metrics? How can you use your email marketing analytics to improve your email marketing?

If this is a topic you've been avoiding, the great news is that looking at met…

Published on 1 year, 11 months ago

How April McMurtrey Increased Her Revenue By 400% In One Year

Episode 219

Is it possible to get awesome results from email marketing? Can email take your business from the brink of collapsing to amazing heights and success? Yes, it can. And we're getting to hear from one o…

Published on 1 year, 11 months ago

B2B Vs B2C Email Marketing - What Are The Differences?

Episode 218

Is there a difference between B2B vs B2C email marketing? What works best? And can we take some of the best strategies from B2C and apply them to B2B?

Let's have a big ol' email showdown and find out …

Published on 2 years ago

How To Create AWESOME Landing Pages For Lead Generation

Episode 217

Ever come across the terms landing pages or squeeze pages? Interesting phrase, don't you think? So let's shed some light on this - what are landing pages for lead generation? How can you create an aw…

Published on 2 years ago

How Cheryl Increased Her Membership Conversion Rate By 84%

Episode 216

Can email marketing help grow your business and make more money? What if you have a membership? And what if you help people in teaching and education? Yes, yes, and yes! So let's hear it from our cli…

Published on 2 years ago

What The Heck Are Cross-selling And Upselling?

Episode 215

Ever heard the terms cross-selling and upselling and wondered what they have to do with email marketing? Aren't these 'marketing things' that happen at checkout? Can you even do cross-selling and ups…

Published on 2 years ago

How Do You Create The BEST Sales Email Campaign?

Episode 214

How do you run the perfect sales email campaign? Should you try and sell in every email you send? When do you send live, broadcast emails and when do you create automated campaigns?

These are only som…

Published on 2 years, 1 month ago

How To Create An Awesome Holiday Email Campaign

Episode 213

Is it a good idea to launch a holiday email campaign to acknowledge Black Friday, Christmas, New Year's, Easter, Mother's Day, Father's Day, Back to School, and any other holiday or occasion you can …

Published on 2 years, 1 month ago