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Why Your Customers Might Be Lying (and How Neuromarketing Can Help!) [THA 409]
Why Your Customers Might Be Lying (and How Neuromarketing Can Help!) [THA 409]

Episode 409

Thanks to our Partners, NAPA TRACS, Auto-Fix Auto Shop Coaching, and Today's Class Discover how neuroscience insights can enhance customer rela…

1 year, 5 months ago

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Education and Training: Staying Ahead of the Curve [RR 1011]
Education and Training: Staying Ahead of the Curve [RR 1011]

Episode 1011

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Recorded live at AAPEX 2024, this episode dives into the evo…

1 year, 5 months ago

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The Basics of Accrual Accounting [E146] - Business By The Numbers
The Basics of Accrual Accounting [E146] - Business By The Numbers

Thanks to our partners, NAPA TRACS and Promotive

In this episode of Business by the Numbers, Hunt Demarest, CPA, dives into the world of accrual accou…

1 year, 5 months ago

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A Probing Question [E162] - Diagnosing the Aftermarket A to Z
A Probing Question [E162] - Diagnosing the Aftermarket A to Z

Thanks to our Partner, NAPA Autotech

Show Notes

Back Probing Overview (00:01:14)Challenges with Back Probing (00:02:29)Risks of Back Probing (00:03:48…

1 year, 5 months ago

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The Great SMP Website Debacle [E128] - The Auto Repair Marketing Podcast
The Great SMP Website Debacle [E128] - The Auto Repair Marketing Podcast

In this episode, Brian Walker is joined by guest Hallie Wasinger to provide a behind-the-scenes look at how they tackled a major business challenge h…

1 year, 5 months ago

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Modern Customer Engagement In Auto Service [RR 1010]
Modern Customer Engagement In Auto Service [RR 1010]

Episode 1010

Thanks to our Partner, NAPA Auto Care Join the dynamic duo Uwe Kleinschmidt and Krista Eriksson of AutotechIQ! Uncover how data-driven processes are…

1 year, 5 months ago

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Are You Your Own Biggest Obstacle to Succeeding in the Auto Repair Business? [E192] - Chris Cotton Weekly Blitz
Are You Your Own Biggest Obstacle to Succeeding in the Auto Repair Business? [E192] - Chris Cotton Weekly Blitz

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great market…

1 year, 5 months ago

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The Stories That Shape Us: With Kent Bullard [E018] - Speak Up! Effective Communication
The Stories That Shape Us: With Kent Bullard [E018] - Speak Up! Effective Communication

Thank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing and In-Bound

In this episode of Speak Up - our host Craig O’Neill wel…

1 year, 5 months ago

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Future-Proof Your Business: When ‘What If’ Becomes ‘Now What?’ [FTR 113]
Future-Proof Your Business: When ‘What If’ Becomes ‘Now What?’ [FTR 113]

Episode 113

Thanks to our Partners, Shop Boss, and 360 Payments Joe Sevart discusses the critical importance of preparing for unexpected events. Joe…

1 year, 5 months ago

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The Real Horsepower Behind Automotive Influencers [THA 408]
The Real Horsepower Behind Automotive Influencers [THA 408]

Episode 408

Thanks to our Partners, NAPA TRACS, Auto-Fix Auto Shop Coaching, and Today's Class Who are the innovative influencers of the automotive industr…

1 year, 5 months ago

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