Podcast Episodes

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Why Your Newsletter Needs a Profitable Product Not Just Paid Subscriptions
Why Your Newsletter Needs a Profitable Product Not Just Paid Subscriptions

Season 1 Episode 21

Lucas and Luna explore why newsletters that rely solely on paid subscriptions often struggle, while those with a distinct product—like a digital tool…

1 month ago

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Why Newsletters Are Using Video to Boost Subscriber Retention
Why Newsletters Are Using Video to Boost Subscriber Retention

Season 1 Episode 20

A growing number of newsletter writers are adding short-form video to their email strategy, and the results are striking. Lucas and Luna break down h…

1 month ago

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Why Your Newsletter Needs a Metrics Dashboard Not Just a Growth Number
Why Your Newsletter Needs a Metrics Dashboard Not Just a Growth Number

Season 1 Episode 19

Lucas and Luna dive into the overlooked art of newsletter performance measurement. Using the case of a mid-size B2B newsletter that increased revenue…

1 month ago

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How Newsletter Writers Use AI Without Losing Their Voice
How Newsletter Writers Use AI Without Losing Their Voice

Season 1 Episode 18

In this episode, Lucas and Luna explore how newsletter writers are integrating AI tools into their workflow without sacrificing authenticity or reade…

1 month ago

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How Newsletters Use Automated Segmentation to Double Open Rates
How Newsletters Use Automated Segmentation to Double Open Rates

Season 1 Episode 17

Most newsletter growth advice focuses on subject lines or landing pages. But the real lever is automated segmentation: dividing your list by behaviou…

1 month ago

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How Newsletters Are Using Podcasts to Grow Subscribers
How Newsletters Are Using Podcasts to Grow Subscribers

Season 1 Episode 16

In episode 16 of The Newsletter Podcast, Lucas and Luna explore a rising trend: newsletter creators launching companion podcasts to drive subscriber …

1 month ago

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How Newsletters Are Using Interactive Polls to Boost Engagement
How Newsletters Are Using Interactive Polls to Boost Engagement

Season 1 Episode 15

In this episode, Lucas and Luna explore the rising trend of interactive polls in email newsletters. They dive into a specific case: how the marketing…

1 month, 1 week ago

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How Newsletter Writers Are Using Referral Programs to Grow
How Newsletter Writers Are Using Referral Programs to Grow

Season 1 Episode 14

Referral programs are the quiet growth engine behind some of the fastest-growing newsletters today. Lucas and Luna break down the mechanics of viral …

1 month, 1 week ago

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How Newsletters Are Reselling Reader Data for Profit
How Newsletters Are Reselling Reader Data for Profit

Season 1 Episode 13

Email newsletters don't just make money from subscriptions and sponsorships—many are quietly monetizing their subscriber data by packaging and resell…

1 month, 1 week ago

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Why Newsletters Are Hiring Full-Time Ad Sales Teams
Why Newsletters Are Hiring Full-Time Ad Sales Teams

Season 1 Episode 12

Episode 12 of The Newsletter Podcast with Fexingo. Lucas and Luna explore a shift in the newsletter business: as top independent writers scale into s…

1 month, 1 week ago

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