Podcast Episodes

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Retail Media Networks Explained: Why Amazon, Walmart & Uber Are Winning Ad Dollars

Season 1 Episode 13

Retail media networks have quietly become one of the most important forces in advertising.

In this episode, Kelly and Sean break down what retail medi…

2 months, 1 week ago

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Meta & YouTube Lawsuit: Will Social Media Finally Face Consequences?

Season 1 Episode 12

A recent jury verdict against Meta and Google has reignited a long-running debate: are social media platforms simply hosting content, or are they des…

2 months, 2 weeks ago

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Ep 11: How Oil, LNG, and Unemployment Impact Ad Spend (What to Watch in 2026)

Season 1 Episode 11

Economic headlines are everywhere—but how do they actually impact advertising?

In this episode, Kelly and Sean unpack three key indicators—oil prices,…

2 months, 3 weeks ago

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Ep 10: TV vs Streaming in 2025: Cord Cutting, Live Sports Growth, and What’s Next for 2026

Season 1 Episode 10

Six years after COVID reshaped media consumption, the TV industry is still adjusting to the changes that followed. In this episode, Kelly and Sean wa…

2 months, 4 weeks ago

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Ep 9: Programmatic Advertising Benchmarks: DSP Trends, CTV Growth, and What’s Changing in 2026

Season 1 Episode 9

Kelly and Sean break down Guideline’s new quarterly programmatic benchmark report, explain how DSPs fit into the media buying ecosystem, and share th…

3 months ago

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Ep 8: Out-of-Home Advertising Trends: Why the U.S. Lags Global Markets

Season 1 Episode 8

Kelly and Sean examine global trends in out-of-home advertising, why the U.S. market trails international growth, and which industries are driving re…

3 months, 1 week ago

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Netflix Backs Out of Warner Bros Bid, WPP’s AI Pivot, and the Shift Toward Performance Marketing

Season 1 Episode 7

Netflix has stepped away from its bid for Warner Bros, clearing the path for Ellison and raising questions about consolidation in streaming, valuatio…

3 months, 2 weeks ago

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Ep 6: Why Podcast Advertising Is Growing Faster Than the Rest of Media

Season 1 Episode 6

Podcasting isn’t just a format — it’s becoming a major force in advertising.

Digital audio has grown more than 2.5x faster than the overall media mark…

3 months, 4 weeks ago

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Ep 5: What the January Jobs Report Reveals About Marketing and Agency Hiring

Season 1 Episode 5

The January jobs report came in stronger than expected, with 130,000 jobs added — nearly double what economists predicted. But a closer look reveals …

4 months ago

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Ep 4: Publicis Q4 Performance, Olympic Ad Growth, and the Super Bowl Attention Battle

Season 1 Episode 4

Publicis closed out 2025 with strong fourth-quarter earnings, the Winter Olympics officially kicked off with unprecedented levels of coverage, and Su…

4 months, 1 week ago

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