Podcast Episodes

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Episode 25 -   5 Steps to Killer Facebook Ad Campaigns with Molly Pittman
Episode 25 - 5 Steps to Killer Facebook Ad Campaigns with Molly Pittman

Facebook ad spend has skyrocketed in recent years to the point that Mark Zuckerberg announced recently that this year they may "run out" or ad sp…

8 years, 6 months ago

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Making Data Sexy - Focus on What Matters (stop fixating on worthless metrics) with Charles Farina of Analytics Pros
Making Data Sexy - Focus on What Matters (stop fixating on worthless metrics) with Charles Farina of Analytics Pros

Episode 24

It’s very possible that your data sucks.  Or if your data is accurate, it's likely that you're fixating on the wrong metrics.     I LOVE this intervi…

8 years, 7 months ago

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Episode 23 - Better Amazon SEO & Product Ads with George Lawrence from Merchant Words
Episode 23 - Better Amazon SEO & Product Ads with George Lawrence from Merchant Words

Product discovery on Amazon is almost exclusively driven by search.  So if you want to drive more sales on Amazon you have to get better at search - …

8 years, 7 months ago

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Episode 22 -  Facebook Ads: What's Working Now for eCommerce with Ezra Firestone
Episode 22 - Facebook Ads: What's Working Now for eCommerce with Ezra Firestone

Facebook ads are one of the hottest paid channels for online merchants right now.  FB ads played a huge part in Ezra Firestone's growth from under $1…

8 years, 7 months ago

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Episode 21 - Emerging Trends, New Technology & The State of Omnichannel with Bart Mroz of SUMO Heavy
Episode 21 - Emerging Trends, New Technology & The State of Omnichannel with Bart Mroz of SUMO Heavy

Bart Mroz has his finger on the pulse of the eCommerce industry.  He's the co-host of the Register Podcast and writes for Entrepreneur, Retail Dive, …

8 years, 7 months ago

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Episode 20 - Better Customer Loyalty Programs with Steve Deckert from Smile.io (Formerly Sweet Tooth)
Episode 20 - Better Customer Loyalty Programs with Steve Deckert from Smile.io (Formerly Sweet Tooth)

What are you doing to delight your best shoppers?  How are you encouraging or incentivizing your best customers to come back and tell a friend?  …

8 years, 7 months ago

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Episode 19 - Conversion Boosters with Nick Disabato
Episode 19 - Conversion Boosters with Nick Disabato

If you're not continually tweaking and testing for better conversion rates, you're leaving money on the table.     Nick Disabato is a guy that I neve…

8 years, 8 months ago

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Episode 18 - Copywriting Secrets for eCommerce with Julie Boswell
Episode 18 - Copywriting Secrets for eCommerce with Julie Boswell

Without good copy, you're sunk….or at best fighting an uphill battle.     I love all the new tools for eCommerce that we have at our disposal.  F…

8 years, 8 months ago

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Episode 17 - Scaling Amazon Sales and Scaling Your Team with Nathan Hirsch
Episode 17 - Scaling Amazon Sales and Scaling Your Team with Nathan Hirsch

My guest on the podcast today has a unique perspective on both Amazon and on building your ecommerce team.   Nathan Hirsch built a wildly successful …

8 years, 8 months ago

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Episode 16 - Leveraging Funnels and Building a Movement with Russell Brunson
Episode 16 - Leveraging Funnels and Building a Movement with Russell Brunson

Few entrepreneurs achieve what Russell Brunson has. From selling "how to make potato gun" information in his college dorm to 40,000 paid monthly subs…

8 years, 8 months ago

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