Podcast Episodes

415: What Actually Drives Podcast Downloads Based on Real Data

After 11 years, 400+ episodes, and nearly 2 million downloads, I thought I understood what drives podcast growth.

Then I saw the data, and it challeng…

2 months, 1 week ago

ENCORE: Researching and Finding an Audience for Your E-Course

Today’s encore is covering creating and selling an E-Course. Since creating Healthcasters, I’ve definitely made many mistakes that I’m happy to share…

2 months, 2 weeks ago

ENCORE: How to Show Up Imperfect In Your Marketing

If there is one thing I’ve learned as a small business owner, it’s that it takes courage to show up imperfect. We want so badly to be perfect and put…

2 months, 3 weeks ago

ENCORE: Pro Tips To Improve The Quality Of Live Videos

We use video for meetings, live sessions, live-streaming, and other content, so it’s important to have the best quality possible.

Michael Rothermel is…

2 months, 4 weeks ago

ENCORE: How I’m Thinking About YouTube as a Podcaster (and Dad)

Since the beginning of this podcast in 2015, I’ve thought a lot about how I can use YouTube to maximize the impact of STC. I’ve pondered many questio…

3 months ago

414: Why Most Online Courses Fail (Even If the Content Is Good)

“If you build a great course, they’ll come.”

I wish that were true.

Over the past decade, both as a course creator (since 2015) and as a teacher helpin…

3 months, 2 weeks ago

413: What They Don’t Tell Therapists About Owning a Small Business

Most conversations about private practice are highlight reels.

But what about the parts no one posts about?

In today’s episode of Selling the Couch, I’…

3 months, 3 weeks ago

412: How to Create a Podcast That Actually Pays Off

Most podcasts never make a dollar.

Not because the host isn’t talented.

Not because their strategy is bad.

But because they quit too soon, or they measu…

3 months, 4 weeks ago

411: Making Peace with Your Becoming: Navigating Brand Evolution as a Therapist

In this deeply honest and practical conversation, I’m joined by fellow clinician and creative coach TJ Walsh as we explore what it means to evolve yo…

4 months ago

410: Why Many Therapists Quietly Reject Social Media Fame

In today’s episode, I’m diving into a topic many therapists and thoughtful professionals wrestle with: the pressure to be seen on social media, and w…

4 months, 1 week ago