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437. Employee Advocacy on LinkedIn™️
437. Employee Advocacy on LinkedIn™️

Episode 437

It's a common belief that the answer to poor (and getting worse) organic content reach from a company page is employee advocacy. So why are so many o…

2 years, 1 month ago

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436. Copywriting with Dan Nelken
436. Copywriting with Dan Nelken

Episode 436

This week I had a thoroughly enjoyable and thought provoking chat with Copywriting expert and author of the modern classic 'A self-help guide for cop…

2 years, 2 months ago

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435. Unpacking the Decline in Organic Reach
435. Unpacking the Decline in Organic Reach

Episode 435

Organic content reach is on the decline again!

"It's inevitable, this is what social media companies do" and "All they are interested in is posting mo…

2 years, 2 months ago

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434. Leveraging Groups
434. Leveraging Groups

Episode 434

LinkedIn™️ Groups. Once heralded as a cornerstone of professional networking, their prominence has waned over time. However, amidst the shifting tide…

2 years, 2 months ago

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433. Interesting People - Mark Lee
433. Interesting People - Mark Lee

Episode 433

We often come across people on LinkedIn™️ who look interesting and produce content we find valuable, so we follow or connect and over time we feel as…

2 years, 3 months ago

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432. Farmers & Hunters with Bruce Johnston
432. Farmers & Hunters with Bruce Johnston

Episode 432

Bruce Johnston has been helping people use LinkedIn™️ more effectively for the last 13 years and I've been a follower for 8 years. Bruce is a great w…

2 years, 3 months ago

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431. Authentic & Ethical AI
431. Authentic & Ethical AI

Episode 431

LinkedIn™️ seem to love it, more and more posts are created by it and comment threads are becoming infested with it, so I thought it was time to revi…

2 years, 3 months ago

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430. Interesting People - Merrill Charette
430. Interesting People - Merrill Charette

Episode 430

This week I chat with Merrill Charette a long timer listener to the podcast (and a podcaster himself!) about his upbringing, experiences and how he e…

2 years, 3 months ago

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429. UpLift Live 2024 Part 2
429. UpLift Live 2024 Part 2

Episode 429

This week in the podcast I complete my review of UpLift Live with the speakers from the afternoon sessions.

Gillian WhitneyKevin D. TurnerTiina Jarvet…

2 years, 4 months ago

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428. Uplift Live 2024 Part 1
428. Uplift Live 2024 Part 1

Episode 428

My thoughts and feedback on UpLift Live.

UpLift Live is an in-person, LinkedIn-focused conference that took place for the first time on 21 March 2024 …

2 years, 4 months ago

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