Podcast Episodes
Back to SearchStop Cosplaying SEO And Start Getting Cited
Season 2 Episode 88
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AI can read your 2,000-word masterpiece in a split second, answer the user directly in the search results, and send you nothing but a…
4 months, 1 week ago
When AI Is Everywhere: What Still Wins
Season 2 Episode 87
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A great product can still lose the client, and the scary part is you may never hear why. We start with a simple analogy: the restaura…
4 months, 1 week ago
SEO vs. AEO: The Web Is Moving From Links To Answers
Season 2 Episode 86
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The internet is starting to feel less like a list of links and more like a single sentence handed to you at the exact moment you need…
4 months, 2 weeks ago
What If Employees Got The Same UX As Customers
Season 2 Episode 85
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Most companies will spend millions to shave a second off an online checkout. Then they ask their own people to burn hours wrestling w…
4 months, 3 weeks ago
You Can Train Your Brain To Turn Stage Fear Into Energy
Season 2 Episode 84
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The walk to the front of the room can feel like a survival test, even when it’s just a meeting or a keynote. We break down why public…
4 months, 3 weeks ago
How Federal Agencies Use Memes To Deliver Real Public Service
Season 2 Episode 83
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You’re scrolling past vacation photos and brand memes when the IRS shows up cracking a joke about FOMO. A decade ago, that kind of mo…
4 months, 4 weeks ago
Stop Waiting And Start Engineering Referrals
Season 2 Episode 82
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You can have clients who rave about you and still end up with a dry pipeline. The missing piece usually isn’t talent or results. It’s…
5 months ago
Taping Over The Check Engine Light With Caffeine is Killing You
Season 2 Episode 81
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The 3 PM slump feels like a character flaw until you look at the plumbing. When we sit for hours, blood flow slows, oxygen pools in t…
5 months ago
Stop Chasing Magic Beans And Start Feeding The Goose
Season 2 Episode 80
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Magic-bean success is a comforting story, but it’s a terrible business plan. We take the logic of Jack And The Beanstalk and rebuild …
5 months ago
Three Out Of Four Employers Cannot Fill Roles
Season 2 Episode 79
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Seventy-five out of a hundred CEOs walk into a room and most of them are losing sleep for the same reason: their companies are stalle…
5 months, 1 week ago