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PromoStandards Integration Guide for Suppliers and Distributors

Season 1 Episode 9

Are you still faxing purchase orders, emailing spreadsheets, or chasing inventory updates? Then this episode is your wake-up call.

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In this m…

5 months, 3 weeks ago

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Supplier Credit Playbook for Cashflow

Season 1 Episode 8

Are your terms, invoices, and credit checks fueling growth—or starving cash flow?

In this episode of Promo Playbook, Lisa Fosdick, Adrienne Barker, MA…

5 months, 4 weeks ago

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Samples & Virtuals That Sell: The Supplier Playbook to Close Orders Faster

Season 1 Episode 7

Are your samples and virtual mockups speeding up orders—or silently slowing them down?

In this Promo Playbook episode, Lisa Fosdick, Adrienne Barker, …

6 months ago

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Promo Supplier Cash Flow: Onboarding, Credit Checks & Getting Paid

Season 1 Episode 6

Are your onboarding and credit processes protecting your cash flow—or putting your promo business at risk?

In this Promo Playbook mini-bite, hosts Lis…

6 months, 1 week ago

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Promo Trade Show Playbook: Supplier Strategies for PPAI, ASI & Regional Events
Promo Trade Show Playbook: Supplier Strategies for PPAI, ASI & Regional Events

Season 1 Episode 5

Thinking of jumping into trade shows without a plan? You might be setting your brand up for wasted time and money.

In this episode of Promo Playbook, …

6 months, 3 weeks ago

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Understanding the Promo Industry Structure: Suppliers, Distributors & the Layers of Success

Season 1 Episode 4

Confused about how the promotional products industry really works?

In this episode of the Supplier Promo Playbook Podcast, hosts Lisa Fosdick, Adrienn…

7 months ago

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Pricing Strategies & Sales Process Tips for Promotional Products Suppliers

Season 1 Episode 3

In this episode of the Supplier Promo Playbook, co-hosts Lisa Fosdick and Adrienne Barker, along with MAS team member Kimberly Miller Ballerene, foun…

7 months, 3 weeks ago

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Building a Promo Brand That Distributors Trust: Positioning, Pricing & Platform Strategy

Season 1 Episode 2

What makes one promo supplier stand out while others struggle to get noticed — even with a great product?

In this powerhouse episode of Supplier Promo…

8 months ago

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What Promo Suppliers Must Know About Selling to Buying Groups, Franchises, and National Distributors.

Season 1

Thinking about selling to top promo distributors like HALO, Geiger, or Proforma? Wondering what buying groups or franchise networks expect from suppl…

8 months ago

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Can Your Consumer Product Survive in the Promo Industry?
Can Your Consumer Product Survive in the Promo Industry?

Season 1 Episode 1

What happens when a successful consumer product tries to enter the promotional products space — and why do so many suppliers underestimate what it ta…

8 months, 2 weeks ago

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