Podcast Episodes
Back to Search
How To Help Your Clinic Rank #1 On Google
Season 2 Episode 12
In this episode, Emily dives deep into the most underused but highly effective marketing strategy for aesthetic clinics: SEO (Search Engine Optimisat…
1 year, 3 months ago
Advertising Standards Authority (ASA) Guidelines for Aesthetic Practitioners: What You Can (and Can’t) Say Online
Season 2 Episode 11
In this episode, Emily is joined by Nicky Baker, Regulatory Project Manager at the Advertising Standards Authority (ASA), to demystify one of the mos…
1 year, 3 months ago
Instagram to Enquiries: Converting Followers into Bookings for Your Clinic
Season 2 Episode 10
In this week's episode, Emily shares a value-packed guide to help aesthetic practitioners convert their Instagram followers into consistent, high-qua…
1 year, 4 months ago
Lessons from a Dentist Turned Aesthetic Practitioner with Dr. Amy Law
Season 2 Episode 9
In this episode, host Emily Ruse chats with Dr. Amy Law, a dentist-turned-aesthetic practitioner who has built a trusted, patient-first clinic ground…
1 year, 4 months ago
Instagram Marketing for Aesthetic Practitioners: What Works in 2025
Season 2 Episode 8
Is Instagram draining your energy instead of bringing in bookings? In this week's episode, Emily gives you the ultimate guide to making Instagram wor…
1 year, 4 months ago
Filler Complications, Female Confidence & Ethical Aesthetic Practice with Dr. Olivia McCabe-Robinson
Season 2 Episode 7
In this episode, host Emily Ruse speaks with Dr. Olivia McCabe-Robinson, a former NHS surgeon turned aesthetics doctor and the founder of Dr Olivia M…
1 year, 4 months ago
How to Build a Magnetic Personal Brand as an Aesthetic Practitioner
Season 2 Episode 6
In this week's episode, Emily dives deep into one of the most powerful tools for clinic growth , personal branding. If you’re an aesthetic practition…
1 year, 5 months ago
Unlocking the Power of Skincare in your Aesthetic Clinic with Lorna Bowes
Season 2 Episode 5
In this weeks episode, host Emily Ruse is joined by industry icon Lorna Bowes, founder of AestheticSource, to discuss why skincare is the most underu…
1 year, 5 months ago
Reclaiming Confidence Through Aesthetics with Dr. Alison Colville
Season 2 Episode 4
In this weeks powerful and deeply personal episode, Emily is joined by Dr. Alison Colville, founder of The Avery Clinic, to discuss her unique journe…
1 year, 5 months ago
The 6 Things Aesthetic Patients Really Want in 2025
Season 2 Episode 3
In this episode, Emily breaks down exactly what today’s aesthetic patients are looking for and why understanding these evolving expectations is cruci…
1 year, 5 months ago