Podcast Episodes
Back to SearchS3-#40: When Your Brand No Longer Reflects the Level of Your Business with Marketing Strategist Shauna Thayer
Season 3 Episode 40
If you’re an established online business owner refining your messaging strategy and website messaging, but your brand no longer reflects the level of…
6 months, 1 week ago
S3-#39: 5 Clear Signs Your Website Messaging Has Outgrown You
Season 3 Episode 39
If your website messaging no longer reflects the level your business operates at, it may be creating confusion, hesitation, and missed opportunities …
6 months, 2 weeks ago
S3-#38: Why Established Business Owners Outgrow Old Marketing Strategies with Business Strategist Jan Ditchfield
Season 3 Episode 38
If your marketing isn’t converting like it used to… this episode is for you.
You’re not new, you’ve had success, our strategies worked before. But lat…
6 months, 4 weeks ago
S3-#37: 3 Marketing Shifts Established Female Business Owners Must Adapt to in 2026
Season 3 Episode 37
If you’re an established female business owner and marketing has started to feel harder than it used to… this episode is for you.
Referrals aren’t as …
6 months, 4 weeks ago
S2-#36: Why Your Sales Page Feels “Too Long” and Why That’s a Good Thing
Season 2 Episode 36
If your sales page copy feels too long, that may not be a problem — it may be exactly what your buyer needs to feel clear, confident, and ready to sa…
10 months ago
S2-#35: Why Feedback and Testimonials Are the Missing Link in Your Sales Page with Course Strategist Shannon Boyer
Why Feedback and Testimonials Are the Missing Link in Your Sales Page with Course Strategist Shannon Boyer
You’ve got a great program, a strong offer,…
10 months, 1 week ago
S2-#34: 10 Red Flags to Watch for When Hiring a Conversion Copywriter
Season 2 Episode 34
Hiring a conversion copywriter for your website, sales page, or launch assets can be a smart and business-advancing decision—but it can also be a cos…
10 months, 2 weeks ago
S2-#33: Not All Copywriters Are Created Equal—Here’s How to Pick the Right One
Season 2 Episode 33
Hiring a copywriter can feel like a dream or a disaster.
Because while the right words can grow your business, the wrong writer can leave you with mes…
10 months, 3 weeks ago
S2-#32: The Costly Mistake of Skipping a Section on Your Sales Page
Season 2 Episode 32
If you’re wondering whether your offer really needs a full sales page, the answer depends on what your buyer needs to understand, trust, and believe …
11 months ago
S2-#31: Behind the Copy: How Kelly Leardon’s Sales Page Fueled 3+ Five-Figure Launches
Episode 31
When business coach and director of operations Kelly Leardon hired me to write the sales page for her signature program, The Success Squad, she alrea…
11 months, 1 week ago