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Tashan Nicholas’ joie de vivre: Magic Numbers effectiveness expert on why people plus numbers equals change in marketing
Tashan Nicholas’ joie de vivre: Magic Numbers effectiveness expert on why people plus numbers equals change in marketing

Season 1 Episode 23

In this episode, host Ben Norman is joined by marketing effectiveness and analytics expert Tashan Nichols who works with some of the biggest and most…

8 months ago

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Robert Solomon’s banishing act: The Art of Client Service author on rescuing account management and retrieving trust and wisdom
Robert Solomon’s banishing act: The Art of Client Service author on rescuing account management and retrieving trust and wisdom

Season 1 Episode 22

In this episode, host Ben Norman is joined by author of The Art of Client Service, Robert Solomon, who, over four decades in the marketing industry, …

8 months, 2 weeks ago

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Who let Paul Mellor out? Underdog advertising expert on how to beat the biggest brands
Who let Paul Mellor out? Underdog advertising expert on how to beat the biggest brands

Season 1 Episode 21

In this episode, host Ben Norman is joined by underdog advertising’s perennial trouble-maker, Paul Mellor - co-founder of ⁠Mellor & Smith⁠ - the ad a…

9 months, 1 week ago

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Jordan Stachini’s passionate exclamation: Co&Co founder on better writing, common sense in marketing and not fearing AI
Jordan Stachini’s passionate exclamation: Co&Co founder on better writing, common sense in marketing and not fearing AI

Season 1 Episode 20

In this episode, host Ben Norman is joined by Jordan Stachini, who describes herself as an ROI obsessed marketer who loves a Guinness and doesn’t do …

9 months, 4 weeks ago

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Mick Mahoney’s completely unreasonable: The Complete Creative Director author tackles the enemies of creativity
Mick Mahoney’s completely unreasonable: The Complete Creative Director author tackles the enemies of creativity

Season 1 Episode 19

In this episode, host Ben Norman is joined by one of the most decorated creative leaders in UK advertising, Mick Mahoney.

Mick has led some of the wor…

10 months, 1 week ago

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Adam Morgan’s dullocalypse: Challenger brand godfather on the extraordinary cost of dull advertising - and why it’s time to stop tolerating it
Adam Morgan’s dullocalypse: Challenger brand godfather on the extraordinary cost of dull advertising - and why it’s time to stop tolerating it

Season 1 Episode 18

In this episode, host Ben Norman is joined by the godfather of challenger brands and anti-dullness campaigner, Adam Morgan - who, in 1999, after year…

10 months, 3 weeks ago

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Louise Tullin’s age old problem: 55/Redefined marketer makes the case for a better approach to age in advertising
Louise Tullin’s age old problem: 55/Redefined marketer makes the case for a better approach to age in advertising

Season 1 Episode 17

In this episode, host Ben Norman is joined by Louise Tullin, Marketing Director at ⁠55/Redefined⁠, an organisation dedicated to changing life and wor…

11 months, 1 week ago

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Nick Entwistle thinks fast: One Minute Briefs founder on overthinking creativity and disappearing humour in advertising
Nick Entwistle thinks fast: One Minute Briefs founder on overthinking creativity and disappearing humour in advertising

Season 1 Episode 16

In this episode, host Ben Norman is joined by the fastest man in advertising, Nick Entwistle, who set-up ⁠One Minute Briefs⁠ in 2012 to encourage a f…

1 year ago

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Dave Harland Reimagined: The Word Man on the serious side of humour, painful predictability and saving straplines
Dave Harland Reimagined: The Word Man on the serious side of humour, painful predictability and saving straplines

Season 1 Episode 15

In this episode, host Ben Norman is joined by Dave Harland, probably the funniest person on LinkedIn, and proud writer of copy and creator of persona…

1 year, 1 month ago

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Jo Wallace sends back the salad: Jellyfish Global ECD on creative commitment and the culture of ‘yes’
Jo Wallace sends back the salad: Jellyfish Global ECD on creative commitment and the culture of ‘yes’

Season 1 Episode 14

In this episode, host Ben Norman is joined by Global Executive Creative Director (ECD) of Jellyfish, and founder of Good Girls Eat Dinner, Jo Wallace…

1 year, 1 month ago

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