Podcast Episodes
Back to SearchThe Reel That Had Me Clicking Buy Immediately
Episode 56
Did you know only 3% of your audience is ready to buy right now? That’s an interesting number, isn’t it? Typically, someone needs to see your content 77 times before they are ready to buy, but there …
Published on 4 months, 2 weeks ago
We Love B-Roll Because Simple, Shareable Content Never Goes Out of Style
Episode 55
You have probably heard that b-roll is boring and that’s why your content isn’t performing well. That’s simply not true. B-roll has been around forever, it’s not new, social media didn’t invent it, i…
Published on 4 months, 3 weeks ago
Is There Enough “You” In Your Content?
Episode 54
Can you remember why we all hopped on social media in the first place? I think we've strayed a bit too far with all the perfectly curated content, replicating the endless cycle of tips and value post…
Published on 5 months ago
Use Customer Insights to Create Reels That Attract and Convert
Episode 53
What are your customers really telling you? If you did last week’s homework (go back to episode 52 if you missed it!) you should have some great market research right now. In this episode, we are goi…
Published on 5 months, 1 week ago
You’ll Want to Start Using This Brilliant Marketing Strategy
Episode 52
Today we're diving into the way you create content and connect with your audience. First up, I'll share a brilliant marketing strategy that shows us how shifting focus from the product to the experie…
Published on 5 months, 2 weeks ago
Start Talking About Yourself in Your Content
Episode 51
I know over the years you’ve been told time and time again NOT to talk about yourself and it’s because of this that content has become kind of boring, it took out the connection piece. You need to ta…
Published on 5 months, 3 weeks ago
Stories Work! Here’s How to Make Them Work for YOU
Episode 50
If the “experts” are telling you not to post on stories, I wholeheartedly disagree. Instagram stories changed everything for me, so we’re going all in and discussing how to make stories work for YOU!…
Published on 6 months ago
Relatable Humor That Says “They Get Me!”
Episode 49
We're diving into the world of funny and relatable content and how it can strengthen your social media presence and connect you with your audience like never before. We'll cover different strategies …
Published on 6 months, 1 week ago
THIS is the Secret to Success on Instagram
Episode 48
Today, we're diving deep into the secret sauce for success on social media, the three S's of content creation: Simple, Shareable, and Specific. We'll be talking about how you can tap into these eleme…
Published on 6 months, 2 weeks ago
Making Sense of the Instagram Algorithm
Episode 47
Let’s talk about the Instagram algorithm, it’s not that scary, I promise! The overall goal is simple: keep users on the app. Remember, the algorithm rewards good content! I’m going to walk you throug…
Published on 6 months, 3 weeks ago