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What the Subscription Industry Is Really Talking About | 14 Tactics You Can Steal
I hit the floor at SubSummit to ask the smartest operators in the subscription space one question:
What tactic is underleveraged—or completely overloo…
1 year, 3 months ago
Beauty & the Beast: The Two Sides of Subscriber Retention
Subscriber retention has a soft side… and a sharp edge.
In this episode, I talk with Lydia Farmer from DIME Beauty about how they’ve built a retentio…
1 year, 3 months ago
What’s in My Subscription Tech Stack
In this episode of Subscription Prescription, we're breaking down the tech stack we actually recommend for DTC subscription brands—no fluff, no affil…
1 year, 4 months ago
Joe Siegel on What Most Brands Miss About Retention
Joe Siegel has done retention for some of the biggest names in CPG—including MrBeast’s Feastables—and this week, he’s on the pod.
We brought him on to…
1 year, 4 months ago
Mastering Subscription Metrics: Decoding CAC, LTV, and Profitability
Understanding the financial metrics behind your subscription business is crucial for sustainable growth. In this episode of Subscription Prescription…
1 year, 4 months ago
Reimagining Popups: How Alia is Transforming E-commerce Engagement
Popups are a staple in e-commerce, but are they truly effective?
In this episode of Subscription Prescription, I sit down with Shaan Arora, founder of…
1 year, 4 months ago
How Top Brands Bake Subscription Into the Product (and Why It Works)
The best subscription programs don’t feel like add-ons—they’re part of the product itself.
In this episode of Subscription Prescription, I break down …
1 year, 5 months ago
Why You Should Attend SubSummit 2025
Chris George is the CEO and co-founder of SubSummit, the biggest conference in the world for subscription-focused brands. Join us in Dallas from May …
1 year, 5 months ago
Email Marketing for Health & Wellness Brands: Lessons from George Kapernaros
In this episode of Subscription Prescription, I sit down with George Kapernaros—an email marketing specialist with deep experience in the health & we…
1 year, 5 months ago
Three Effective Ways to Fight Churn
This week's dose is all about stopping churn. The three most impactful and effective tactics come down to how people buy your product, their first ex…
1 year, 5 months ago