Podcast Episodes
Back to SearchEf My NYC Social Circle - Burning the Boats on Instagram
Season 1 Episode 241
E241: When it comes to growth, most people are wet noodles in the wind. Too quick to get demoralized by plateaus. Too quick to give up.
This is a per…
2 years, 7 months ago
The Genius Viral Marketing Story Behind Tony Delivers
Season 1 Episode 240
E240: Tony Delivers launched a month ago. It reached capacity in its first week with free guerilla marketing.
Now it continues to go viral getting ba…
2 years, 7 months ago
Using Your Press Budget for SEO
Season 1 Episode 239
E239: They say it takes 3-6 months to rank on Google - 3-6 months to get results on Google... but is this true?
Here's how to use your press budget f…
2 years, 7 months ago
The Difference Between TikTok and Instagram Reels for Business
Season 1 Episode 238
E238: TikTok vs. Instagram Reels for businesses and brands - all the differences.
In this episode, I answer:
- Which is easier to grow on - Instagram…
2 years, 7 months ago
My Email Template for Meeting with Mayors
Season 1 Episode 237
E237: I found this mayor on LinkedIn, used the Lusha Chrome extension to get the mayor's email, and emailed with the template shared on this show.
An…
2 years, 7 months ago
This Overlooked Content Principle Is the Difference Between 200 Views and 2,000,000 Views
Season 1 Episode 236
E236: Even after nearly 500 consecutive days video uploading, 236 consecutive days podcasting, and 50 consecutive weeks sending newsletters, I STILL …
2 years, 7 months ago
Kanye West's Superbowl Ad ROAS Is Shocking
Season 1 Episode 235
E235: You might hate Kanye West, but it's hard to deny his impressive ROAS for his $7 million Superbowl Ad. Pretty wild marketing story.
See the post…
2 years, 7 months ago
Easy Newsletter SEO Changes That Are Always Overlooked
Season 1 Episode 234
E234: People with newsletters never think about these 5-minute SEO changes.
With a few changes myself, I have my newsletter showing #2 for Growth Hac…
2 years, 7 months ago
The Overlooked Mistake That Drags Down Content Performance
Season 1 Episode 233
E233: The overlooked mistake that drags down content performance.
Look at your hook. Ask yourself if it's negative. If it's not, turn it negative.
Ne…
2 years, 7 months ago
Reviving Bungie's Legendary Halo Ad Campaigns for Our Brands
Season 1 Episode 232
E232: You don't see marketing like this anymore.
Bungie's Halo marketing campaigns almost 15 years ago were some of the greatest ad campaigns ever.
H…
2 years, 7 months ago