Podcast Episodes
Back to SearchQuery Augmentation: How One Page Ranks for Thousands of Keywords | James Dooley
Season 1 Episode 1171
E1171: Query augmentation: how Google connects searches with related queries and why one page can end up ranking for hundreds or thousands of keyword…
3 weeks ago
How SEOs Actually Find Keywords in 2026 (What Reddit Gets Right and Wrong)
Season 1 Episode 1169
E1169: How are SEOs doing keyword research in 2026?
I break down a viral thread from the SEO subreddit where SEOs shared their real processes, tools,…
3 weeks, 1 day ago
Nike Has Infinite SEO Authority. Its Blog Gets 1,400 Clicks a Month.
Season 1 Episode 1170
E1170: Nike has one of the strongest brands and domains on the internet, yet its blog gets an estimated 1,400 organic clicks per month.
That is an ab…
3 weeks, 1 day ago
Claude Sites Have a Serious SEO Problem: Too Many Words
Season 1 Episode 1167
E1167: Claude-generated websites have a serious SEO problem: they use a lot of unnecessary words.
Search intent is not only about covering the right …
3 weeks, 3 days ago
SaaS Link Building: Why One Listicle Placement Is Worth $1,000
Season 1 Episode 1168
E1168: SaaS link building gets expensive fast. In this episode, Kristiyan Yankov breaks down why a single placement in the right listicle can be wort…
3 weeks, 3 days ago
Google Can Lose Faith In Your Website (Here's How To Get It Back)
Season 1 Episode 1166
E1166: Google can lose faith in your website.
That is the language Google's John Mueller used when discussing sites filled with large amounts of prog…
3 weeks, 4 days ago
Position #1 On Google Is Dead (8.1 Million Searches Prove It)
Season 1 Episode 1165
E1165: Position #1 on Google is dead, at least as a single, static ranking you can check once and trust.
Joy Hawkins returns to break down a study of…
3 weeks, 6 days ago
How $72 in Press Releases Made Google Call This Man the King of AEO
Season 1 Episode 1164
E1164: It cost just $72 in press releases to get Google's AI Overview to call James Dooley the "King of AEO."
I break down how two cheap press releas…
3 weeks, 6 days ago
The $50,000 Internal Linking Experiment: Links That Get Clicked Carry More Weight
Season 1 Episode 1163
E1163: Does Google care whether people actually click the links on your page?
I break down a $50,000 internal linking experiment across 15 websites, …
4 weeks ago
Google Admits They Fake Understanding Your Content
Season 1 Episode 1162
E1162: In 2016, Google gave an internal presentation called Q4 Search All Hands.
Years later, slides from that presentation surfaced during discovery…
4 weeks, 1 day ago