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Social Media Content Tips for Estheticians (Part 2)
Season 3 Episode 21
In part two of our chat with Christian and Chrissy from Tuel Berodin, we dive deeper into social media for estheticians and beauty business marketing…
10 months, 1 week ago
Black Friday for Estheticians: 3 Promo Ideas & a Rollout Plan
Season 3 Episode 20
Black Friday doesn’t have to be a scramble. In this episode we cover 3 promo ideas you can easily implement. Then we map a simple 4-week launch plan …
10 months, 1 week ago
Social Media That Works for Solo Estheticians
Season 3 Episode 19
If you’re a solo esthetician who dreads content, this one’s for you. We sit down with Christian Ochoa (Digital Content Manager, Tuel Skincare & Berod…
11 months, 1 week ago
Perfect Skin Pressure: Real Talk for Estheticians
Season 3 Episode 18
Ever feel like there's an unspoken expectation that estheticians should have “perfect” skin? What do you do when yours doesn’t cooperate?
We dig into…
1 year ago
Get Found Online: Hyper-Targeted Content for Estheticians
Season 3 Episode 17
We're breaking down how to get discovered by the right clients, without becoming a full-time marketer. We cover why “visibility” isn’t enough anymore…
1 year ago
Retinoids for Estheticians: Retinol vs Retinal vs Tretinoin
Season 3 Episode 16
Retinoids get all the hype and all the confusion. In this episode, we break down exactly what estheticians need to know: the difference between retin…
1 year ago
When Clients Are Always Late: How to Set Boundaries Without Losing Your Mind
Season 3 Episode 15
We've all been there - that one client who's consistently late and makes your whole day stressful. In this episode, we're breaking down a real Reddit…
1 year, 1 month ago
3 Must‑Know Skincare Ingredients for 2025: Post‑Biotic Ferments, Copper Peptides & Adaptogenic Botanicals
Season 3 Episode 14
2025 belongs to post‑biotic ferments, copper peptides, and adaptogenic botanicals. In this episode, we break down why each ingredient matters, how th…
1 year, 2 months ago
Advanced Facials: How to Stand Out & Elevate Your Esthetics Business
Season 3 Episode 13
If you’re looking to add something special to your facials, this one’s for you. In this episode, we explore advanced techniques and treatments that c…
1 year, 2 months ago
How to Write an Instagram Bio That Actually Books Clients
Season 3 Episode 12
What does your Instagram bio say about you? If a potential client landed on your profile right now, would they know what you offer, where you're loca…
1 year, 3 months ago