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E052: Connor Rolain: Marketing Tactics, Product Expansion, Creative Operations, Growth Team & More
Season 1 Episode 52
00:00 Introduction
08:02 Transitioning from Agency to In-House
30:34 Unlocking New Levels of Growth
37:26 Expanding into Consumables and Higher-End A…
2 years, 6 months ago
E051: Workload Strategy, Personal Finance, Q1 Recap, Liquidity & More
Season 1 Episode 51
00:00 Introduction and Overview
09:04 Personalized Investing
16:33 Growing your brand is hard
27:50 Managing Illiquid Assets
38:32 Employee Stock Own…
2 years, 6 months ago
E050: Cody Plofker: Marketing Strategies, Meta Advertising, Maximising Contribution, International Market Expansion
Season 1 Episode 50
00:00 Introduction
03:09 Panzerism: Trust No One
04:06 Termination of Relationship with an Agency
07:53 Success, Failure, and Overvaluing Contribut…
2 years, 6 months ago
E049: Connor from Ridge: Artificial Newness, Channel Activation, Content Planning, Pricing Strategy
Episode 49
02:00 Preparing for Father's Day
07:14 Content Planning and Pricing Strategy
11:11 Media Mix and Channel Activation
29:45 Channel Diversification and…
2 years, 6 months ago
E048: Roman Khan: Buying and Growing DTC Companies
Season 1 Episode 48
00:00 Introduction and Background to Roman
06:05 Roman's Journey and Current Ventures
10:14 Lessons from Rocket Internet
13:29 Communication Platform…
2 years, 6 months ago
E047: DTC Hardships, Amazon Fees, Klaviyo Agency Move & More
Episode 47
00:00 Introduction and Market Update 07:39 D2C Apocalypse: Meta Issues 33:02 The Challenges of Being an Amazon Seller 34:21 The Importance of a Diffe…
2 years, 7 months ago
E046: Ridge Retreat, Measuring Brand Awareness, The Rising Cost of Advertising & More.
Season 1 Episode 46
00:00 Ridge Retreat
03:12 Off-Site Team Building
06:08 Challenges of Hosting Retreats
07:36 New Product Launch: Hexclad Pizza Steel
11:51 Measuring B…
2 years, 7 months ago
The Ridge X Marques Brownlee Partnership: A Deep Dive
Season 1 Episode 47
In this episode, the Operators discuss Ridge's recent announcement that they've partnered with Marques Brownlee, the number one tech YouTuber. The de…
2 years, 7 months ago
E044: January retail sales, Yeti’s earnings, Shopify’s Q4 & More
Season 1 Episode 44
03:42 Discussion on January Retail Sales
24:07 Analysis of Shopify's GMV in Q4
33:09 Panzerism of the week
41:49 Creating a Fun Work Environment
44:0…
2 years, 7 months ago
E044: January retail sales, Yeti’s earnings, Shopify’s Q4 & More
Season 1 Episode 41
03:42 Discussion on January Retail Sales
24:07 Analysis of Shopify's GMV in Q4
33:09 Panzerism of the week
41:49 Creating a Fun Work Environment
44:0…
2 years, 7 months ago