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E51: Redefining "Made in Vietnam" with the rise of homegrown innovation

E51: Redefining "Made in Vietnam" with the rise of homegrown innovation


Season 1 Episode 51


Thomas Binh Do is the Director for Global Business and Cooperation at VINASA, the Vietnam Software and IT Services Association. Using his experience working with more than 600 of Vietnam's tech compa…


Published on 5 months, 2 weeks ago

E50: Patriotism and PR disasters: What global brands MUST know about Vietnam

E50: Patriotism and PR disasters: What global brands MUST know about Vietnam


Season 1 Episode 50


On the 50th episode of You Don't Know Vietnam, we talk to PR expert Minh Duc, who shares why 2025 is such a big year for Vietnam's PR and media sector. He reveals what you need to know about Vietname…


Published on 5 months, 4 weeks ago

E49: Vietnam’s digital shake-up: Threads, Facebook's fightback and the banking app boom

E49: Vietnam’s digital shake-up: Threads, Facebook's fightback and the banking app boom


Season 1 Episode 49


Ho Thuy Tien and Thue Quist Thomassen from market research agency Decision Lab return to You Don’t Know Vietnam to break down their latest Connected Consumer Report — and what it means for brands. We…


Published on 6 months, 1 week ago

E48: How to make your global brand relevant in Vietnam - with Tammy Thi Phan

E48: How to make your global brand relevant in Vietnam - with Tammy Thi Phan


Season 1 Episode 48


Tammy Thi Phan is a Chief Digital Marketing Officer who spent most of her professional life overseas working for some of the biggest global brands. She spent eight years working at Google in Singapor…


Published on 6 months, 3 weeks ago

E47: Inside Vietnam’s blockchain takeover: Cris D. Tran on grit, growth and gaming

E47: Inside Vietnam’s blockchain takeover: Cris D. Tran on grit, growth and gaming


Season 1 Episode 47


Cris D. Tran is a leading voice in Vietnam's blockchain space. He's the Regional General Manager Web3 (SEA) and Head of Growth (VN) at The Sandbox, a community-driven application that connects brands…


Published on 7 months, 1 week ago

E46: Vietnam market entry updates: 6 tips CEOs must know to avoid failure

E46: Vietnam market entry updates: 6 tips CEOs must know to avoid failure


Season 1 Episode 46


Vietnam's market readiness signals are everywhere. And they are strong. GDP growth is solid YoY with no signs of slowing down, and Foreign Direct Investment is at record highs. But what should CEOs b…


Published on 7 months, 3 weeks ago

E45: The delicate art of doing business in Vietnam - with fine dining chef patron Quang Dung

E45: The delicate art of doing business in Vietnam - with fine dining chef patron Quang Dung


Season 1 Episode 45


Quang Dung is the Chef Patron of Chapter Dining and Grill and Tales Saigon, which are two restaurants helping to raise the bar and push the boundaries in Vietnam's rapidly changing F&B scene. While C…


Published on 8 months, 1 week ago

E44: Can Esports become Vietnam’s biggest entertainment export?

E44: Can Esports become Vietnam’s biggest entertainment export?


Season 1 Episode 44


TK Nguyen is as high energy as the industry he's working in: Esports. As the CEO of GAM Entertainment, TK leads Vietnam's most successful Esports League of Legends team as they continue to represent …


Published on 8 months, 3 weeks ago

E43: Expert insights for recruiting (and keeping!) talented teams in Vietnam

E43: Expert insights for recruiting (and keeping!) talented teams in Vietnam


Season 1 Episode 43


In this episode of #YouDontKnowVietnam, we speak to HR expert Hanh Ngo, who recruits teams for new hotels for the Intercontinental Hotel Group in Southeast Asia and Korea. With 15 years in HR, Hanh h…


Published on 9 months, 2 weeks ago

E42: I've been a business lawyer in Vietnam for 20 years. Here's my tips for newcomers!

E42: I've been a business lawyer in Vietnam for 20 years. Here's my tips for newcomers!


Season 1 Episode 42


If your company is looking for a piece of the action in Vietnam this year, this episode is for you. In this instalment of You Don't Know Vietnam, Ian talks to Jerome Buzenet, a business lawyer with 2…


Published on 9 months, 4 weeks ago





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