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Diamonds with a side of champagne — how Zoya finally hacked the luxury jewellery business


Episode 433


How do you sell diamonds to the ultra rich? Well, Zoya, the luxury jewellery brand from Tata-owned Titan Company can give you a masterclass. 

The Zoya playbook isn't focussed solely on designing and s…


Published on 10 months ago

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How the govt gave the elderly free health cover, and insurers a reality check


Episode 432


In October 2024, the government of India launched the Ayushman Bharat Pradhan Mantri Jan Arogya Yojana, a health insurance coverage for all senior citizens aged 70 and over, regardless of income. Thi…


Published on 10 months, 1 week ago

In the run-up to IPL, there's a conflict brewing between OTT platforms & advertisers

In the run-up to IPL, there's a conflict brewing between OTT platforms & advertisers


Episode 431


In November 2024,  one of India's biggest FMCG companies, Hindustan Unilever, started getting a barrage of complaints from its consumers, who said they were seeing the same Dove and Surf Excel ads re…


Published on 10 months, 1 week ago

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How Tata landed a Punch on Maruti and also buried Nano’s ghost


Episode 430


Back in 2009, Tata launched an egg-shaped four seater hatchback that it was convinced would redefine mobility for the masses, Tata Nano. Initially priced at just Rs. 1 lakh, it was designed as the dr…


Published on 10 months, 1 week ago

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How a four-year-old homegrown company is helping Mango and Next change the fashion game


Episode 429


The global fashion industry is shifting dramatically. Brands like Zara that once ordered a minimum of 6,000 pieces per style, have dramatically reduced their orders to about 600 pieces. And it isn’t …


Published on 10 months, 1 week ago

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A hair away from unicorn status, but Juspay just can't catch a break


Episode 428


It has been a confusing year so far for the payment processor, Juspay.  On the upside, it is one step closer to unicorn status thanks to a possible 150 million dollar funding round. But at the same t…


Published on 10 months, 1 week ago

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Every summer in India is a race against AC shortage. This year will be no different


Episode 427


Last year’s heatwave was great for the AC business—demand was over the roof and inventories were wiped out. Voltas, which sells the most room air conditioners in India, saw revenue jump 60% in the Ma…


Published on 10 months, 2 weeks ago

Inside the world of parent-approved desi dating apps

Inside the world of parent-approved desi dating apps


Episode 426


Desi dating apps are vying for parental approval. And their strategy seems to be working.

A couple months ago, Agrima Srivastava, a 29-year-old media professional from Lucknow, had an awkward conversa…


Published on 10 months, 2 weeks ago

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Netradyne built a $1.3 B empire tracking drivers. Now it has to go driverless


Episode 425


Last month, Netradyne, the logistics AI startup, became India’s first unicorn of 2025 after it raised 90 million dollars in series D funding. 


You see, it did not take it long to realise that its swee…


Published on 10 months, 2 weeks ago

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What does it take to sell makeup to men?


Episode 424


It’s 2025 and the idea of “masculinity” has undergone a complete overhaul. You see, after several product life cycles, the men’s grooming business has reached a stage where brands aren’t just formula…


Published on 10 months, 2 weeks ago





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