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Ep 171: The gross margin lie: your mark-up math is wrong

Season 5 Episode 59

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You think you’re making 40%. In reality, you might be making 15%.

In this episode, Stuart and Mena expose the “mark-up illusion”, the commo…

10 hours ago

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Ep 170: Data room first: exit readiness starts 24 months early

Season 5 Episode 58

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You cannot scramble your way to a premium exit in 90 days.

In this episode, Stuart and Mena explain why serious exit preparation begins at …

1 week ago

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Ep 169: Shadow Equity: Incentives without giving away shares

Season 5 Episode 57

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At some point, every growing business owner faces the same dilemma: how do you get owner-level thinking from key staff without handing ove…

2 weeks ago

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Ep 168: The key person discount & the sabbatical stress test: why your business is devaluing you

Season 5 Episode 56

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Here’s a confronting question: If you disappeared for 30 days, what actually breaks?

In this episode, Stuart and Mena unpack the Key Person…

3 weeks ago

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Ep 167: The Finance Function Evolution: bookkeeper → controller → virtual CFO

Season 5 Episode 55

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Many business owners feel stuck in the uncomfortable middle: too big for basic bookkeeping, but not ready or willing to pay for a full-tim…

1 month ago

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Ep 166: Philanthropy at Scale: Private Ancillary Funds & Giving With Governance

Season 5 Episode 54

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Philanthropy changes when wealth reaches a certain scale. It stops being about one-off generosity and starts becoming a question of struct…

1 month, 1 week ago

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Ep 165: When choosing an accountant on price may quietly cost you more

Season 5 Episode 53

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Most business owners believe accounting is a commodity. The tax return gets lodged, the ATO is paid, and everything looks fine, so why pay…

1 month, 2 weeks ago

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Ep 164: Financial Mistakes Entrepreneurs Make in Their First Three Years

Season 5 Episode 52

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In the early years of running a business, most financial mistakes aren’t dramatic; they’re subtle, common, and quietly destructive. And by…

1 month, 2 weeks ago

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Ep 163 : Best of 2025 - How to read financial statements like a CFO

Season 5 Episode 51

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Most business owners glance at their financial statements and move on. CFOs do the opposite; they use them as a decision-making tool to sp…

1 month, 3 weeks ago

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Ep 162: Best of 2025- How to tax effectively get money out of a company

Season 5 Episode 50

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In this episode, Stuart and Mena explore one of the most common and misunderstood questions business owners face: how to tax-effectively g…

2 months ago

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