Podcast Episodes

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It’s Easier to Renew Former Sponsors Than to Do Cold Outreach
It’s Easier to Renew Former Sponsors Than to Do Cold Outreach

Season 2 Episode 15

They say it's easier to sell to current customers than to get new ones. It makes sense, right? Those customers have entered into a relationship with …

3 years, 11 months ago

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Why You Need a Sponsor Pitch Deck and What It Should Include

Season 2 Episode 14

As you start to pursue sponsors, especially those you don’t have a personal relationship with, you will surely be asked for more information. A great…

4 years ago

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What is Dynamic Ad Insertion (and can Indie Podcasters Use it)?

Season 2 Episode 13

Today I want to talk to you about DAI, or Dynamic Ad Insertion. DAI is a way for you to automatically insert ads (or any audio clip) into your alread…

4 years ago

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If you’re talking to no one, why are you talking?

Season 2 Episode 12

I wanna share with you something fantastic advice my 5-year-old daughter gave me today about podcasting we were driving her to school. See, someone c…

4 years ago

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YouTube Throws Its Hat into the Podcast Ring

Season 2 Episode 11

It's finally happened! After months of speculation and leaked slide decks, YouTube has quietly launched its podcast area in the US. You can get to it…

4 years ago

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Can Only Promoting Apple Podcasts Grow Your Show? Let's Find Out Together!

Season 2 Episode 10

One of the most common calls to action is “leave us a rating and review on Apple Podcasts, or wherever you get your podcasts.” I’ve long railed again…

4 years ago

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The WRONG Way to Make Money with Your Podcast

Season 2 Episode 9

You want a sure-fire way to betray trust in your podcast? Invite a guest on just to ambush them with a sales pitch of your own services. Sounds farfe…

4 years, 1 month ago

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Why You Should Start a Mini Podcast (and how it can make money)

Season 2 Episode 8

There's a reason lots of podcasters fall victim to podfade. Podcasting can be a difficult thing to do, especially if you are doing long episodes wi…

4 years, 1 month ago

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3 Solid Ways to Find Your First Sponsors

Season 2 Episode 7

Sponsorship is the main monetization goal for a lot of podcasters, but there are often some misconceptions around how it happens. You might think tha…

4 years, 1 month ago

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3 Questions You NEED to Answer to Have a Profitable Podcast (Show's Mission Statement)

Season 2 Episode 6

Your show's mission statement is more than just some words on a page. It should determine the direction of your show, the format, who you're talking …

4 years, 1 month ago

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