Podcast Episodes

EP | 697 - How To Sell High-Ticket Coaching Without Feeling Like A Scumbag

We want you to finish the year strong in business and that comes down to sales. I want to share this quick episode on the mindset around sales that h…

1 month ago

EP | 696 - How To Turn Every Financial Objection Into a Close [Live Role-Play w/ IFCA Sales Director]

 What I'm gonna share with you today is a live role-play from our Sales Director, AP, from a recent Black Friday webinar we did.

We had one of our at…

1 month, 1 week ago

EP | 695 - 2026 Fitness Industry Forecast: 10 Trends That Will Define The Year

 If the coaching space feels different right now — heavier, slower, more discerning — you're not imagining it.

The market is shifting.

And it's no…

1 month, 1 week ago

EP | 694 - How to Make a Cyber Monday Offer That Fills Your Calendar with Ready-to-Buy Leads

A lot of coaches make this grave mistake this time of year and I don't want you to be one of them. After the Black Friday dust settles, a lot of coac…

1 month, 2 weeks ago

EP | 693 - How We Scaled T4E Systems To $150k/mo + Exited (And How You Can Swipe It)

We talk about our success with IFCA a lot but if you've been around awhile, you'll remember we started with a fitness coaching company called T4E sys…

1 month, 3 weeks ago

EP | 692 - The $10k Blind-Spot Most Coaches Obsess Over

My favorite type of episodes to create right now is getting off of calls from our IFCA students, assessing their constraints and situations, plugging…

1 month, 3 weeks ago

EP | 691 - The Anti-Discount Black Friday Strategy (How Our Clients Added $64K in One Week)

We've been through the trenches the last 6 years figuring out how to best utilize Black Friday to both help grow our business and help those who need…

1 month, 4 weeks ago

EP | 690 - The Peptide Masterclass [Part 3 of 3]: Your First Peptide Protocol – The Exact Starter Stack for Fat Loss, Recovery & Performance

Wrapping up our Peptide Masterclass series, we are going to dive into 4 important topics: 

A complete 12-week starter protocol you can implement to…

2 months ago

EP | 689 - The Peptide Masterclass [Part 2 of 3]: My Top 5 Favorite Peptides [+ The Non-Peptide Game-Changers I Stack With Them]

After spending thousands of dollars and hundreds of hours researching peptides, testing them on myself, and tracking every single result—I've narrowe…

2 months ago

EP | 688 - The Peptide Masterclass [Part 1 of 3]: What They Are, Where They Came From, & Why You Should Care

I recently gave a peptide presentation to our team at our retreat and I went HAM on gathering information and presenting this and it was too good not…

2 months, 1 week ago