Podcast Episodes
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Why Storytelling is the Most Powerful Business Skill (and How to Master It)
Join me for a fascinating conversation with Mike Ganino where we explore the art of storytelling as a game-changing business tool. Mike, a dynamic ke…
1 year, 5 months ago
Storytelling Converts Better Than Sales Tactics Every Time
Join me as I chat with copywriting expert David Garfinkel, the author of The Persuasion Story Code. Our conversation explores why storytelling in mar…
1 year, 5 months ago
Low Budget, Big Impact: Crafting Video Ads with Humor
Emily McGregor, the creative force behind PenguinCat Creative, joins me to talk about the art of making marketing actually fun. Drawing from her two …
1 year, 5 months ago
Cold Outreach Strategies That Actually Work in 2025
Matthew McQuinn of Coldlytics shares his expertise in transforming cold outreach into a powerful lead generation engine for digital agencies and B2B …
1 year, 5 months ago
The Franchise Playbook: Insider Tips for First-Time Buyers
Join Alex Smereczniak, founder of Franzy.com, as he and John Jantsch dive into the greatest generational wealth transfer in history, the growing tren…
1 year, 5 months ago
How to Adapt, Thrive, and Stay Human in an AI-Driven World
We are diving into the future of marketing in 2025 with Sara Nay, CEO of Duct Tape Marketing. Together, we discuss how AI is reshaping the marketing …
1 year, 5 months ago
The Framework That Transformed My Business (And Can Transform Yours Too)
On this episode I had the opportunity to talk with Nick Sonnenberg, founder of Leverage and Wall Street Journal bestselling author of Come Up for Air…
1 year, 5 months ago
Why Your Focus Groups Are Failing and What to Do Instead
Join me for a fascinating conversation with with brand strategist Jacqueline Lieberman, founder of Brand Crudo and trusted advisor to industry giants…
1 year, 5 months ago
Stop Killing Ideas! Use "Yes, And" Instead of "No, Because"
In this episode of the Duct Tape Marketing Podcast, I interview Duncan Wardle, former Head of Innovation and Creativity at Disney. Duncan, who played…
1 year, 6 months ago
Why Two Weeks Notice Is Hurting Workplace Culture
In this episode of the Duct Tape Marketing Podcast, I interviewed Robert Glazer, founder of Acceleration Partners, a global partner marketing agency,…
1 year, 6 months ago