Podcast Episodes

HoCS Tip of the Day: Best Practices on YouTube

The best methods are still manual.

You don’t have to buy ads to generate traffic – use YouTube as the sales funnel or to bring more attention to you.

Make sure you’re clear on what you want people to d…

Published on 5 years, 6 months ago

HoCS Tip of the Day: Consistency is Key

YouTube is much like fitness - consistent training and nutrition pay off, while being sporadic or doing to much can leave you wondering what went wrong. Of course, this is just an analogy.

Whatever yo…

Published on 5 years, 6 months ago

HoCS Tip of the Day: The YouTube Algorithm in 3 minutes

Today we talk about the YouTube algorithm for about 3 minutes.  Why not very long?  Because my biggest tip is to try to not “game” the algorithm

YouTube is part of Google, which you may know – they ha…

Published on 5 years, 6 months ago

HoCS Tip of the Day: You've Got This

What’s my story – I have about 60 subscribers on my channel, so how can I know anything about YouTube?

I’ve worked on Channels before – building one to 125,000 followers while working with a fitness a…

Published on 5 years, 6 months ago

HoCS Tip of the Day: YouTube How-To Content

YouTube is great for How – To content. Really Really.  If you're getting started, 0 - 100 the How-To space will grow your channel.

Cosplay is the ultimate space for how-to, and there’s a ton of space …

Published on 5 years, 6 months ago

HoCS Tip of the Day: The Main Idea

Let's tie together everything we've been talking about this week and focus in on the one thing that everything eventually will point to (which is you and your platform - whatever you have chosen it t…

Published on 5 years, 6 months ago

HoCS Tip of the Day: Multiple Streams of Commerce

Are all of your eggs in the Patreon basket?

We talked about websites, and email lists, and spaces to create funnels that point to your main idea.  What we didn't talk about is diversification.

The more…

Published on 5 years, 6 months ago

HoCS Tip of the Day: Low Maintenance

What if you don’t want maintenance?

Isn't a website a lot of work? Isn't making money inside of Cosplay also a lot of work, and maybe we're not here for that - maybe we just want to have fun, or enjoy…

Published on 5 years, 6 months ago

HoCS Tip of the Day: What to do with an email list

Have you built an opt-in and do you have a way to capture emails?  This may be a little advanced, but think about emailing as a form or marketing to your fans and followers.

You can still reach a lot …

Published on 5 years, 6 months ago

HoCS Tip of the Day: eCommerce and Your Website

Yes, a full week about eCommerce.  We'll talk about what it is, what it means, and then my tips on where to start and the most important parts of including eCommerce in your mix as a Cosplayer.

Yes, P…

Published on 5 years, 6 months ago