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Ferrari
Season 19 Episode 2
Ferrari is the pinnacle of luxury scarcity — across its entire 79-year history, the company has sold just 330,000 cars at an average price today of $…
2 days, 15 hours ago
Formula 1
Season 19 Episode 1
Formula 1 is three competitions in one: a 200mph battle of the world's best race car drivers, the world cup of engineering where thousand-person team…
1 month, 1 week ago
The NFL
Season 19
The NFL is nearly synonymous with America today. Practically nothing is more quintessentially and universally American than tuning in every Sunday (a…
2 months, 2 weeks ago
Rolex
Season 16 Episode 2
Rolex is a series of paradoxes. They sell obsolete and objectively inferior mechanical devices for 10-1000x the price of their superior digital succe…
3 months, 1 week ago
Costco
Season 13 Episode 2
Costco is not only Charlie Munger’s favorite company of all time (plus he’s on the board, natch), it’s an absolutely fascinating study in how seeming…
3 months, 1 week ago
10 Years of Acquired (with Michael Lewis)
Season 18 Episode 4
Why has Acquired — seemingly against all odds — “worked”? It's a puzzling question: episodes are four hours long, they come out infrequently, and the…
4 months ago
Coca-Cola
Season 18 Episode 3
Coca-Cola is… sugar water. And somehow it’s also America, Christmas, summertime, friendship and happiness. Today we tell the story of how The Coca-Co…
4 months, 3 weeks ago
Trader Joe’s
Season 18 Episode 2
Trader Joe's breaks every rule of modern retail. They don't do e-commerce. They don't do delivery. No sales, coupons, or loyalty programs. They only …
5 months, 2 weeks ago
Google Part III: The AI Company
Season 18 Episode 1
Google faces the greatest innovator's dilemma in history. They invented the Transformer — the breakthrough technology powering every modern AI system…
6 months, 1 week ago
Acquired Live at Radio City Music Hall (Presented by J.P. Morgan)
Season 18
It’s finally here! Today we are releasing Acquired’s first “concert film” — the full video recording of our Radio City live show from this summer wit…
6 months, 2 weeks ago