Podcast Episodes

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The Power of Network Effect in Cyber Sales - Jarrett Benavidez SVP NA Sales Lumu Technologies
The Power of Network Effect in Cyber Sales - Jarrett Benavidez SVP NA Sales Lumu Technologies

Are you facing the challenge of breaking into a new vertical with no prior experience? Wondering how to accelerate credibility and revenue in unfamil…

3 months, 3 weeks ago

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Slashing sales cycles: How shorter discovery calls boosted Xona’s revenue and sped up the sales cycle- John Chiappetta, CRO, Xona
Slashing sales cycles: How shorter discovery calls boosted Xona’s revenue and sped up the sales cycle- John Chiappetta, CRO, Xona

Are your discovery calls turning into data dumps that stall deals instead of moving them forward? Frustrated by sales cycles that take forever to clo…

4 months, 3 weeks ago

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Why “Cyber Is Broken”, And Building Trust in an AI World - Karl Van den Bergh CMO Illumio
Why “Cyber Is Broken”, And Building Trust in an AI World - Karl Van den Bergh CMO Illumio

Ever feel like your cybersecurity marketing just isn’t landing with CISOs? Wondering why, despite tons of spending, cybercrime is still on the rise? …

5 months ago

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Building Enterprise Mindshare: Lessons from Island's Meteoric Growth - Eric Appel CRO Island
Building Enterprise Mindshare: Lessons from Island's Meteoric Growth - Eric Appel CRO Island

Are you struggling to sell the “unsellable” in cybersecurity? Wondering how to create or lead a brand-new product category? Curious about how to main…

6 months, 1 week ago

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From AWS to Terra: Building Winning Cybersecurity Partnerships – Anna Sarnek, VP of Business & Strategy, Terra Security
From AWS to Terra: Building Winning Cybersecurity Partnerships – Anna Sarnek, VP of Business & Strategy, Terra Security

Are you struggling to navigate strategic partnerships with hyperscalers like AWS? Wondering when and how to build your company's platform story to st…

6 months, 1 week ago

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Breaking Through With Analysts — How to Win Gartner’s Attention - Dan Lowden CMO BLACKBIRD AI
Breaking Through With Analysts — How to Win Gartner’s Attention - Dan Lowden CMO BLACKBIRD AI

Are you struggling to make your cybersecurity startup's message stand out in a crowded market? Ever wondered how to get analysts like Gartner to noti…

6 months, 2 weeks ago

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Urgency That Closes Deals: Lessons From Startup Sales - Josh Kriss, COO @ Geordie
Urgency That Closes Deals: Lessons From Startup Sales - Josh Kriss, COO @ Geordie

Are you finding it hard to build a united sales culture as your cybersecurity startup scales? Struggling to keep urgency and momentum going in long, …

7 months ago

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Vibe Coding For Cybersecurity Marketers (not dummies) - Joseph Barringhaus VP Marketing Maze
Vibe Coding For Cybersecurity Marketers (not dummies) - Joseph Barringhaus VP Marketing Maze

Are you struggling to stand out in the crowded cybersecurity marketplace? Wondering how to build unique marketing or sales assets without a dedicated…

7 months, 1 week ago

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How to Build a Cyber Channel from Zero: From Someone Who Has Done it Three Times - Konnor Andersen, VP of GTM , Acuvity
How to Build a Cyber Channel from Zero: From Someone Who Has Done it Three Times - Konnor Andersen, VP of GTM , Acuvity

Are you struggling to build a channel sales program that actually produces meaningful revenue? Wondering why bigger isn't always better when choosing…

7 months, 2 weeks ago

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How to Win Lighthouse Deals in a New Market - Felix Knoll COO/CRO Cranium
How to Win Lighthouse Deals in a New Market - Felix Knoll COO/CRO Cranium

Are you navigating the challenge of landing enterprise deals before you even have market traction? Wondering how to build pipeline without SDRs and e…

7 months, 3 weeks ago

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