Podcast Episodes
Back to SearchHigh Meta Ads Lead Costs? Your Lead Magnet Might Be the Problem
Episode 925
Let's break down how changing a lead magnet can seriously cut down lead costs on Meta ads. I share a real case where a client’s lead cost dropped fro…
1 year ago
How to Create Launch-Size Revenue Without Launching featuring Polly Lavarello
Episode 924
Polly Lavarello, an everyday sales strategist, shares the reality of evergreen sales strategies and how they help businesses grow in a steady and sus…
1 year ago
Making Six Figures as an Every Day Sales Strategist Featuring Polly Lavarello
Episode 923
Polly Lavarello’s evergreen scaling strategies turn audaciously ambitious and highly-skilled business owners into Cushy CEOs. Polly shares her journe…
1 year ago
Get the Highest Quality Lead at the Lowest Cost
Episode 922
Remember: Low-cost leads don’t always convert. If you're only focused on getting the lowest cost per lead, you might end up attracting people who hav…
1 year ago
Why Not All "Bro" Marketing Tactics are Bad and What That Means for your Business, Featuring Rob Marsh
Rob Marsh is back to talk about "bro" marketing—why some people don’t like it and why not all of it is bad for your business.
Cut your lead gen co…1 year ago
Building THE Leading Copywriting Community featuring Rob Marsh of The Copywriter Club
Episode 920
Rob Marsh from The Copywriter Club is a direct response copywriter who specializes in email and sales pages. Today, we talk about building a leading …
1 year ago
Why I Let Go of My Old Courses to Create New Ones
Episode 919
Out with the old, in with the new! I'm phasing out my old courses and rolling out new ones that better fit what course creators and coaches truly ne…
1 year ago
The Road to 100% Sales Call Conversions: What Most Miss at 60% featuring Dielle Charon
Episode 918
We're back with Dielle Charon, a certified life coach and sales expert who transitioned from a 9-5 job to coaching and empowering women of color to a…
1 year ago
Making Seven Figures Teaching Sales to Women of Color Featuring Dielle Charon
Episode 917
Dielle Charon, MSW, is a certified life coach and 7-figure sales expert for WOC coaches. Dielle shares her journey from social work to empowering wom…
1 year, 1 month ago
How to Run Ads on Instagram in 2025 (for Course Creators and Coaches)
Episode 916
Hey there, Course Creators! Today, I share how to create impactful Instagram ads for 2025, focusing on two methods to launch an ad using existing hig…
1 year, 1 month ago