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How to Bring Brands to Roblox
Over the last few years, brands have increasingly gravitated to platforms like Roblox as a way to reach younger audiences. In 2023 alone, we saw 240 brand activations on Roblox, which doubled from th…
Published on 1 year, 3 months ago
Sony, Microsoft, Valve, and Roblox: Who Will Be Platform King?
The gaming industry is currently facing an identity crisis, with widespread layoffs, escalating budgets, and a flood of new games hitting the market. In light of these macro trends, game studios and …
Published on 1 year, 3 months ago
Building a Creator-Focused 3D Engine with Hiber
UGC is hot, hot, hot right now. Roblox is on track to pay out half a billion USD to creators - annually - and never has it been more possible for young, individual creators to make a meaningful livin…
Published on 1 year, 3 months ago
Emergency Pod: SEC vs OpenSea
On August 28th, the Securities and Exchange Commission issued a Wells Notice to OpenSea, notifying the largest NFT marketplace that it is under investigation for operating as an unlicensed exchange, …
Published on 1 year, 3 months ago
Monopoly Go! and Baldur’s Gate III: The Hasbro Perspective
Hasbro is known for iconic properties like Dungeons and Dragons and Monopoly, but is sometimes overlooked as the licensor of incredible video game successes such as Baldur's Gate III and Monopoly Go!…
Published on 1 year, 3 months ago
Building the Next Game-as-a-Platform
Today, we explore what it takes to build the next big video game franchise powered by user-generated games. It's a daunting task as Epic Games paid roughly $320 million to creators in the past year i…
Published on 1 year, 4 months ago
Animoca Brands and the Motorverse
Animoca has been an unwavering web3 cheerleader since day one, with a stated goal of leveraging blockchain technologies to “deliver digital property rights to consumers around the world and to help t…
Published on 1 year, 4 months ago
Web3 Innovation with Mirai Labs
One of the biggest web3 hits of 2022, the horse racing game Pegaxy, generated over $200 million in sales, second only to Axie Infinity during that period. After building heads down during the crypto …
Published on 1 year, 4 months ago
The State of Adaptive Gaming
There are 3B gamers in the world, and many of those players have disabilities. Often called “accessibility” or “adaptive gaming”, this is one of the most important topics (and markets) in the gaming …
Published on 1 year, 4 months ago
The Past, Present, & Future of KidTech
Online safety for kids has only become more important over time, and it's become a thorny compliance topic for games teams to wrestle with. Fortunately, talented entrepreneurs are creating solutions …
Published on 1 year, 5 months ago